Lifestyle
Samsung Becomes the First Brand to Get 5-Star Rating

Samsung Becomes the First Brand to Get 5-Star Rating for Side-by-Side Refrigerator; Enables Lower CO2 Emission & Energy Savings
- The 5-Star rating suggests that Samsung Side-by-Side refrigerator emits 359kg less carbon every year as opposed to the 1-Star model
- The 5-Star rating also implies that consumers can save 444 kWh of electricity annually
GURUGRAM, India – August 25, 2023: Samsung, India’s No. 1 refrigerator brand, today announced that it became the first brand in India to receive a 5-Star rating by Bureau of Energy Efficiency (BEE) for its 653L Convertible 5-in-1 Side-by-Side refrigerator. The 5-Star rating indicates that consumers can save 444 kWh (Kilowatt-hour) electricity annually and the refrigerator emits 359 kg lesser carbon as compared to 1-Star rated models.
Besides the 5-Star rated Side-by-Side refrigerator, Samsung has received 3-Star rating for rest of the Convertible 5in1 Side-by-Side refrigerator models, making it India’s first complete star rated Side-by-Side refrigerator range in the category. The 3-Star rated refrigerators will help consumers save up to 259 kWh electricity annually while bringing down the carbon emissions by 210 kg per year as compared to 1-Star rated models.

The ‘Made in India’ Side-by-Side refrigerator range is Wi-Fi enabled and equipped with Smart Things app functionality. It comes with Convertible 5-in-1 mode for customizable storage space, Samsung’s Twin Cooling Plus™ technology for precise cooling and Curd Maestro™ that allows users to make curd at home in a healthy and hygienic way. To allow better space utilization, consumers can now detach the curd-making compartment, when it is not in use. This range also features IoT-enabled Family Hub 7.0 to offer unlimited entertainment and a connected living experience.
This range comes in stylish and classy BESPOKE Glass Finish colour options – Glam Deep Charcoal, Clean Navy, Clean White and Clean Pink – that go perfectly with the modern design taste of Indians.
“As the No. 1 refrigerator brand in India, we make continuous efforts to promote sustainability and energy efficiency while reducing carbon footprint for a better future. The energy efficiency ratings by BEE for our Side-by-Side refrigerator range is a testament to our commitment. Our Side-by-Side refrigerators have found great resonance among Indian consumers due to its outstanding aesthetic appeal. With the BEE ratings, we are confident that these refrigerators will interest more individuals who seek high-performing products that add value to their lives in more than one way,” said Saurabh Baishakhia, Senior Director, Digital Appliance Business, Samsung India
Price & Availability
Priced at INR 110,890 onwards, the line-up is available across offline and online retailers, in 653L net capacity.
Warranty
The new line-up comes with a 20-year compressor warranty on its compressor, thereby offering promising durability of the product and in turn, providing consumers with complete peace of mind.
Key Features of Side-by-Side refrigerators
Convertible 5-in-1 mode
The feature offers consumers more storage space and convenience by allowing them to choose from the five modes – Normal, Seasonal, Extra Fridge, Vacation and Home Alone. In the normal mode, the refrigerator will have both fridge and freezer mode, in both Home Alone and Vacation modes, the refrigerator will only have the freezer running while the fridge will be turned off. On days, when one wants more storage space, the feature allows consumers to convert their freezer into fridge, thus giving more storage space.
The Twin Cooling Plus™ technology in this feature works with two separate evaporators for fridge and freezer to minimise temperature fluctuation. This innovation adds a new level of convenience, making it possible to control optimal humidity and temperature that prevents odour mixing and ensures freshness of food for a longer duration.
Family Hub 7.0
The Family Hub 7.0 feature provides efficient food management by suggesting meal ideas to its users and giving a view of what’s stored inside the refrigerator, among others. Consumers can also play their favourite music using Spotify, TuneIn and can simply enjoy their favourite web services without other devices. To ensure unlimited family fun, the feature also offers an analogue bulletin-board that curates precious family moments by video, photos, and memos. For users to enjoy seamless connected living and turn their home smarter, this feature lets them control their smart appliances and IoT enabled devices via SmartThings App.
AI Energy Savings mode
With this mode activated, consumers can easily meet their monthly electricity cost target by optimising fridge and freezer temperatures. The feature uses artificial intelligence to understand the usage pattern and set the temperature accordingly, thus ensuring energy efficiency in the process.
Curd Maestro+
The Side-by-Side refrigerator range comes with Samsung’s patented Curd Maestro™ technology that allows users to make curd at home in a healthy and hygienic way. However, taking the experience, the 2023 range comes with a detachable Curd Maestro+ that users can remove as per their convenience.
BESPOKE & Auto Open Door
From a design perspective, the line-up comes with BESPOKE’s Glass Finish panels, thus making the range of products glamorous. Keeping in mind the challenges in Indian cooking, the 2023 range comes with another interesting feature — Auto Open Door that uses ‘touch sensor’ and opens the door. Therefore, in case of dirty hands, consumers can simply keep their hand on the door sensor and it will open.
Non-plumbing Dispenser
The refrigerator comes with a 4.5L water tank for its non-plumbing ice and water dispenser. This feature makes the refrigerator easy to install at any location without being connected to a water supply. Consumers simply need to add mineral or fresh water to enjoy chilled drinks or ice or crushed ice without installing a separate water filter.
Wi-Fi Enabled
To help consumers enjoy a seamless and superior connected living experience, the Side-by-Side Refrigerator range facilitates control using SmartThings app, thanks to being Wi-Fi enabled.
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems and memory, system LSI, foundry, and LED solutions. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN
Lifestyle
FimaCF’s FLO Collection: Sculptural Faucets with Slim Silhouettes

New Delhi, July 2025: Fima Carlo Frattini, known for its poetic approach to bathroom and kitchen fittings, unveils the FLO Collection, a striking expression of motion, lightness, and sculptural simplicity in modern faucet design.

The FLO Collection is inspired by the quiet elegance of flowing water and the organic contours it carves over time. Each piece is meticulously crafted with minimalist lines, softened edges, and an ultra-slim silhouette that captures the grace of a continuous, natural movement. Offered in sophisticated finishes like matte black, brushed copper, and polished chrome, FLO’s beauty lies in its light geometry and balanced proportions, made possible through advanced engineering and FimaCF’s commitment to sustainable innovation.
Ideal for contemporary bathrooms, luxurious powder rooms, or even serene spa-inspired interiors, FLO adds a calm, architectural punctuation to a space. Whether paired with monolithic stone sinks or placed against textured walls, the collection brings in a touch of softness and elevated restraint, resonating with today’s design shift towards quiet luxury and nature-inspired forms.
About the Brand
Established in 1960 by Carlo Frattini in Novara, Italy, Fima Carlo Frattini has evolved into a global leader in luxury bathroom and kitchen fittings. The brand has a decade-old presence in India with a base of satisfied and happy customers. The majority of their business comes from customer referrals. The company’s design philosophy is anchored in three core values: Care, Elegance, and Innovation. This commitment is evident in their innovative products, such as the award-winning SLIDE mixer, which received the iF Design Award GOLD, 2025 for its groundbreaking sliding mechanism and minimalist stainless-steel design.
Fima’s dedication to sustainability is showcased through its eco-conscious manufacturing processes, including the use of trivalent chrome and zero-emission galvanic systems. In India, Fima Carlo Frattini has established a significant presence with 35+ PAN India Channel Partners/ Dealer Stores and a robust logistics network to ensure prompt customer service and support.
Through continuous innovation and a focus on customer satisfaction, Fima Carlo Frattini continues to set benchmarks in the industry, delivering products that embody the essence of Italian luxury and craftsmanship.
Availability
D-192, Block B, Phase 8B, Industrial Area
Sector 74, SAS Nagar, Punjab 160071
Phone no. +91 8283011822
Landline Number: +91-172 – 5098800
Website: https://fimacf.in/
Instagram: https://www.instagram.com/fimacf_india/
Lifestyle
Marry or Not? Rethinking Marriage in a Time of Rising Divorces

In an era where individual freedom, career focus, and emotional independence are prioritized, the question “Should I marry?” has become more relevant than ever. Once considered a life milestone, marriage today is being re-evaluated, especially with increasing divorce rates globally.
The Shift in Modern Relationships
Traditional beliefs surrounding marriage—such as lifelong commitment, family stability, and social acceptance—are gradually being replaced by concepts like emotional compatibility, mental well-being, and personal growth. The younger generation values self-fulfillment and mental well-being more than social constructs.
In 2025, marriages are facing unprecedented challenges:
- Shorter attention spans in relationships,
- Higher expectations from partners,
- Career pressures and financial independence,
- Emotional unavailability or unresolved traumas,
- Social media influence and comparison
Why Are So Many Marriages Failing?
The divorce rate has steadily climbed in both urban and semi-urban areas. Factors contributing to this include:
- Lack of Communication: Many couples struggle to express their needs effectively.
- Unrealistic Expectations: Influenced by movies and social media, people expect perfection.
- Financial Stress: Rising living costs and the challenges of dual-income households often lead to conflicts.
- Loss of Individual Identity: Many lose their sense of self after marriage, leading to resentment.
- Emotional Disconnect: Love often fades when daily responsibilities take over romantic gestures.
Is Marriage Still Relevant Today?
Despite the rising number of failed marriages, many still believe in the institution of marriage. The key is redefining what marriage means for you. It no longer needs to follow a standard model. Some important considerations before tying the knot include:
- Are you emotionally ready?
- Do you and your partner share life goals?
- Are you marrying out of love or pressure?
- Is financial and personal independence established?
Alternatives to Traditional Marriage
For some, live-in relationships or long-term companionship without legal marriage offers more flexibility and freedom. These partnerships often come with less social pressure and allow couples to grow together without rigid expectations.
The Bottom Line: Marry If You’re Ready—Not Because Society Expects It
The idea that everyone must marry by a certain age is outdated. Whether to marry or not should be a personal, well-thought-out decision, not influenced by fear, pressure, or societal timelines.
If you’re not ready, it’s okay. Building a life of purpose, stability, and happiness does not require a marriage certificate.
Conclusion:
Marriage isn’t failing—our outdated mindset about it is. Reconsidering its purpose and entering it with awareness and preparation can lead to meaningful, lasting unions. Otherwise, it’s okay to walk your path, alone or with a partner, on your terms.
Celebrities
Gauri Khan Designs Unveils Delhi Experience Centre: A Luxury Design Destination Redefining Personalised Living

June 11, 2025, Delhi – Step inside the world of Gauri Khan Designs with the launch of its all-new Delhi Experience Centre, a space in the heart of New Delhi that invites design lovers and luxury aficionados to immerse themselves in Gauri Khan’s signature world of bespoke interiors. Open by appointment only, the Experience Centre offers a personalised and exclusive entry into her design universe.

The Experience Centre has been envisioned as a curated home with a warm, elegant, and intimate aesthetic that brings Gauri Khan’s celebrated design philosophy to life. Every corner, every piece, and every texture in the space reflects her distinctive blend of glamour, sophistication, and comfort. Here, timeless design meets modern living, offering visitors and clients a seamless journey through materials, silhouettes, and moods crafted to inspire.
Other notable features of the Delhi Experience Centre include curated lifestyle zones that allow clients to visualise products in real home settings, and on-site personal design consultations offering one-on-one guidance for bespoke projects. This first-of-its-kind space in Delhi is dedicated exclusively to showcasing Gauri Khan’s complete furniture line, where every product is fully customisable from materials and fabrics to finishes and dimensions ensuring each creation is as individual and unique as its owner.
Adding a distinctive layer to the Experience Centre is a collaboration with Nature Morte, one of India’s leading contemporary art galleries. Their curated selection of artworks by renowned artists elevates the environment, enriching the design narrative with thought-provoking visuals.
Speaking about the launch, celebrated interior designer Gauri Khan shares, “With the Delhi Experience Centre, I wanted to create more than just a retail space. I wanted to create a design journey. Every detail, from the layout to the lighting to the textures, has been curated to make people feel at home, to show them how luxury can be warm, personal, and yet deeply individual. It’s about giving each client the tools to express their own style and voice through pieces we create together.”
At the heart of this immersive destination is Gauri herself, with a complete line of fully customisable products from statement-making sofas to sculptural tables and elegant soft furnishings. Clients are invited to co-create pieces that reflect their own style and vision, bringing a true sense of luxury made personal.
Launch Event Sponsors: The American Pecan Council, NIF Global (Education Partner), Vedica (Hydration Partner)
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