Entertainment
Samsung Launches Crystal Vision 4K UHD TV with Multi Voice Assistant,
Samsung Launches Crystal Vision 4K UHD TV with Multi Voice Assistant, Video Calling & IoT Sensors for a Connected Living Experience
- Brilliant picture quality powered by PurColor that enables One Billion True Colours and Crystal Processor 4K for upscaling
- Comes with flagship features such as Multiple Voice Assistant, Video Calling with SlimFit Cam, Q-Symphony and Motion Xcelerator
- The new line-up will be available online on Flipkart and Samsung.com from August 4, 2023; Get bank cashback up to INR 3,000 and no cost easy EMIs
GURUGRAM, India – August 03, 2023 – Samsung, global No.1 television brand for 17 years, today announced the launch of its Crystal Vision 4K UHD TV in India. This latest addition to the Crystal UHD TV line-up comes with flagship smart features such as Multi Voice Assistant, Video Calling with SlimFit Cam, Solar Remote, built-in IoT Hub with Calm Onboarding and IoT Light Sensors for auto brightness adjustment, for a truly connected living experience.
Keeping in mind the demand of modern Indian consumers for a seamless everyday life, the Crystal Vision 4K UHD TVs come with a newly added and built-in Multi Voice Assistant that allow consumers to view content at ease and enjoy a connected home experience by using either Bixby or Amazon Alexa.
Designed to offer captivating picture and sound quality, the new Crystal Vision 4K UHD TV celebrates the brilliance of One Billion True Colours with PurColor and Crystal Processor 4K. PurColor assures a lifelike experience of content with one billion shades of rich and vibrant colours, while the intelligent Crystal Processor 4K upscales lower-resolution picture for superior 4K level.
Starting at INR 33,990, the new Crystal Vision 4K UHD TV will be available from August 4, 2023 on Flipkart and Samsung Shop in 43-inch, 55-inch and 65-inch screen sizes.
“While buying a television, modern Indian consumers look for immaculate picture and sound quality, immersive gaming experience, and advanced features that facilitate easy connected living. Our new Crystal Vision 4K UHD TV perfectly ticks all these boxes and comes with additional features such as Multi Voice Assistant and Video Calling to enhance the user experience,” said Mohandeep Singh, Senior Vice President, Visual Display Business, Samsung India.
The new line-up also features HDR (High Dynamic Range) that allows consumers to enjoy better contrast with rich darks and bright lights. It increases the range of light levels on the TV with an enhancement of the contrast quality so that consumers can cherish a massive spectrum of colours and all the visual details even in the darkest scenes. The 3-Side Bezel-less Design perfectly allows for an immersive viewing experience.
For a truly immersive content viewing experience, the Crystal Vision 4K UHD TVs feature OTS Lite that allows consumers to feel the on-screen motion as if it is real with 3D surround sound created with two virtual speakers. Adaptive Sound provides optimal sound experience by analysing all contents scene-by-scene on real-time, making it more dynamic and amplifying the intended effects.
The new range comes with built-in IoT Hub with Calm Onboarding and IoT-enabled light sensors, for automatically adjusting brightness. Calm Onboarding effortlessly syncs all smart devices, including third-party appliances, for smoother control. The new Crystal Vision 4K UHD TVs also feature Smart Hub, the focal point of the smart home experience that assembles entertainment, ambient and gaming options together. The Tizen OS-powered entertainment hub renders access to Samsung TV Plus, the company’s free ad-supported TV and video-on-demand service comprising 100 channels in India.
The new range is also a wonderland for gamers, thanks to its Auto Low Latency Mode and Motion Xcelerator features, which enable swifter frame transition, along with quick and instant reactions. It also has multiple modes such as Smart Work, Gaming, and Smart Watching.
Price and Availability
Samsung’s new Crystal Vision 4K UHD TV will come in 43-inch, 55-inch and 65-inch screen sizes, with prices starting from INR 33,990. The new lineup will be available online on Flipkart & Samsung.com from August 4, 2023.
Consumers can also avail up to INR 3000 cashback and a 12-month no cost EMI from leading banks while purchasing the television.
Warranty: 2 Years (1 Year Standard + 1 Year Extended Warranty on Panel Only)
Key Features of Crystal Vision 4K UHD TVs
Multi Voice Assistant
Consumers can pick their favorite voice assistant that is built-in into the new Crystal Vision 4K UHD TV for an advanced control in their connected home. They can choose between Bixby or Amazon Alexa and cherish an optimal home entertainment experience from the coziness and comfort of their living couch.
Video calling with SlimFit Cam
Consumers can enjoy video calls with their loved ones or for work meetings on the big screen using the SlimFit Cam. They can connect their video call applications to the TV screen and convert their television into a video call device, instantly.
SolarCell Remote
This TV comes with a SolarCell Remote with minimalistic keys. It is completely battery-free and can be charged through room lights and it also draws power from spare energy emitted by Wi-Fi routers.
Smart Hub
With Samsung’s new Smart Hub, content curation and discovery have never been easier. Consumers can now spend less time searching and more time enjoying their favorite movies, shows, and other content. The Smart Hub offers content that suits consumers’ taste within a matter of few seconds and plays it. All the content they want is in one full screen, helping them experience a personalised Smart Hub that perfectly suits their preference. It provides content forward experience customised to various TV experiences, and enhanced accessibility to features.
Calm Onboarding
Consumers do not have to connect devices one by one to use SmartThings anymore. Samsung Smart TV can now detect and connect to Samsung devices with Calm Technology without any difficulty for an intuitive experience right from the comfort of their couch. The television can now detect and connect to other smart devices automatically with Calm Technology, omitting the need for manual connection.
IoT Sensor
The light sensor detects changes in illuminance on seven levels and adjusts the brightness to optimize the viewing environment.
PurColor
With PurColor, consumers can enjoy an above and beyond experience while watching their favorite content by enjoying real life colour expression on the screen. It enables the TV to express a vast range of colours for optimal picture performance and an immersive viewing experience. With One Billion True Colours, this distinctive technology brings reality to the TV screen, with existing colours being showcased in their original state.
Crystal Processor 4K
The powerful Crystal Processor 4K precisely maps every shade of colour with a 16-bit 3D Colour Mapping algorithm and analyzes various data to adaptively optimize the picture for a lifelike 4K resolution with Adaptive 4K Upscaling.
OTS Lite
OTS Lite (Object Tracking Sound Lite) provides two virtual top speakers made with Samsung’s AI algorithms, allowing consumers to feel the motions inside each scene with both their eyes and ears simultaneously. This feature eliminates any requirement of additional speakers to enjoy the cinematic 3D sound as they already have one that generates from the two virtual speakers at the top. It has an object-tracking sound that tracks the movement of on-screen elements and produces sound in locations that match the content using multi-channel speakers, thereby delivering a dynamic 3D-like sound experience with Dolby Digital Plus.
Q-Symphony
This intelligent feature allows the Samsung TV and Soundbar to perfectly synchronize for an elevated surround sound effect without muting the television speakers.
Gaming Features
This TV is a paradise for gamers as it comes with the Auto Game Mode and Motion Xcelerator features, which allow faster frame transition and low latency for the ultimate gaming experience.
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems and memory, system LSI, foundry, and LED solutions. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN
Written and directed by Manoj Tapadia and presented by PEN Studios in association with Manikarnika Films, Bharat Bhagya Vidhata is scheduled for theatrical release on June 12, 2026. Inspired by true events during the horrific 2008 Mumbai terror attacks, the film shifts attention away from conventional depictions of tragedy and instead illuminates the extraordinary actions of ordinary individuals working within Mumbai’s Cama Hospital. At its heart lies a powerful tribute to nurses, ward boys, security personnel, and hospital staff whose bravery ensured the safety of hundreds of patients during one of India’s darkest nights.
Kangana Ranaut leads the film as a senior nurse inspired by the real-life heroism of Anjali Kulthe, delivering a performance rooted in determination and quiet strength. Supporting her is an accomplished ensemble featuring Girija Oak, Smita Tambe, Amrutha Namdev, Esha Dey, Suhita Thatte, and several others, each contributing meaningfully to a narrative that intentionally avoids portraying heroism as the achievement of a single individual. Instead, the film emphasises collective courage, illustrating how every member of the hospital staff became an indispensable part of a larger effort to protect vulnerable lives.
Without venturing into spoiler territory, Bharat Bhagya Vidhata succeeds in immersing viewers in the tension and uncertainty of the situation. The screenplay maintains a commendable pace, ensuring that the emotional weight never overwhelms the narrative momentum. More importantly, the film serves as a timely reminder of the often-unrecognised contributions of nursing staff and hospital attendants. In moments of catastrophe, while doctors shoulder immense responsibility in critical care and decision-making, nurses and support workers are the constant presence, managing countless essential tasks that keep an institution functioning.
Beyond the screening itself, the premiere offered valuable insights into the filmmaking process. The evening was marked by a lively atmosphere, with extensive media interactions, cast interviews, and behind-the-scenes discussions. Members of the cast and crew shared their experiences portraying real-life events, the challenges of balancing historical sensitivity with cinematic storytelling, and the responsibility of representing individuals whose bravery largely went unrecognized by the public. These conversations provided a fascinating glimpse into the creative and emotional investment that shaped the production.
Perhaps the film’s greatest achievement lies in its ability to honour heroism without romanticising tragedy. In doing so, Bharat Bhagya Vidhata transforms a familiar chapter of history into a moving tribute to those whose actions saved lives but whose stories rarely occupied the spotlight. Combining emotional depth, strong performances, and a deeply respectful approach to its subject matter, the film stands as both an engaging drama and a deserving tribute to everyday heroes who became extraordinary when circumstances demanded it.
New Delhi, June 3, 2026: The grand media screening of Masters of the Universe was hosted at PVR, Select Citywalk Mall, Saket, attracting critics, industry professionals, and fantasy enthusiasts eager to witness the live-action revival of one of pop culture’s most iconic franchises.
Directed by Travis Knight and written by Chris Butler, Aaron Nee, Adam Nee, and David Callaham, the film marks the franchise’s return to cinemas nearly four decades after the 1987 adaptation. This latest installment reintroduces audiences to the mythical world of Eternia through a modern cinematic vision while remaining faithful to the spirit of the beloved classic.
At the center of the story is Nicholas Galitzine as Prince Adam, whose transformation from an unsuspecting exile on Earth into the legendary He-Man forms the emotional and heroic core of the film. Camila Mendes delivers a compelling performance as Teela, while Idris Elba brings strength and authority to Man-At-Arms. Opposing them is Jared Leto’s formidable Skeletor, whose menacing presence dominates Eternia. The ensemble cast also includes Alison Brie, James Purefoy, Jóhannes Haukur Jóhannesson, Kristen Wiig, and Morena Baccarin.
The narrative follows Adam’s return to his ancestral homeland after years away, only to discover a kingdom suffering under Skeletor’s oppressive rule. Forced to embrace his destiny, Adam must reclaim both his legacy and the future of Eternia.
One of the film’s greatest achievements is the clarity with which it establishes its mythology. Even viewers with no prior knowledge of the franchise can easily follow the story, understand the stakes, and connect with the characters. The screenplay successfully balances world-building with accessibility, ensuring newcomers never feel excluded from the adventure.
The performances are among the film’s strongest assets. The cast skillfully balances heartfelt heroism with genuinely effective humor, creating moments that feel organic rather than forced. Equally impressive is their ability to shift seamlessly into emotionally charged dramatic scenes, giving the story greater depth and resonance.
Visually, Masters of the Universe is spectacular. Cinematographer Enrique Chediak crafts a breathtaking cyber-fantasy world that blends nostalgic aesthetics with cutting-edge visual effects. Sweeping landscapes, dynamic camera movements, dramatic lens flares, and richly textured lighting transform Eternia into a realm that feels both timeless and contemporary.
The visual contrast between Earth’s muted tones and Eternia’s vibrant palette of purples, magentas, and golden hues cleverly reflects Adam’s personal transformation. Adding to its charm is a subtle retro video-game aesthetic that enhances the film’s nostalgic appeal without overshadowing its modern presentation.
If there is one minor criticism, it is that certain emotional moments could have benefited from additional breathing room before the story moved forward. However, this remains a small observation rather than a significant flaw, as the screenplay compensates with strong character development and a consistently engaging narrative.
For audiences unfamiliar with the franchise, the film proves surprisingly welcoming. Rather than relying on existing fan knowledge, it confidently invites newcomers into its universe through clear storytelling and relatable emotional themes.
One particularly noteworthy aspect of the film is its emphasis on communication, vulnerability, and emotional honesty. Without revealing spoilers, the relationship between Nicholas Galitzine’s Adam and Idris Elba’s Man-At-Arms offers a refreshing portrayal of masculinity—one that values openness and emotional strength alongside courage and power.
On a five-star scale, Masters of the Universe earns a solid 4.2 stars. Combining fantasy, action, humor, and heartfelt storytelling, the film successfully brings Eternia back to life for a new generation. It embraces the grandeur of myth while preserving the simple joy of adventure, leaving audiences with a sense of wonder and a renewed appreciation for destiny, heroism, and the enduring power of imagination
Rising Indian actress Manasi Pawar has officially made her grand debut on the international stage, turning heads at the prestigious 79th Cannes Film Festival. Known to her growing fanbase for her captivating performances in music videos and hit web series, Pawar transitioned seamlessly from digital screens to global royalty, serving up an unforgettable masterclass in high-fashion glamour.
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