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Colors Queen Celebrates a Decade of Affordable Luxury, Expands into Retail

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Colors Queen Celebrates a Decade of Affordable Luxury, Expands into Retail

 Expanding retail footprint with 5 strategic kiosks launched in locations across the country

●       Aiming for a revenue of INR 300 crore in FY 2025

National, 15.01.25: Colors Queen, a homegrown Indian beauty brand established in 2014, proudly celebrates a decade of redefining affordable luxury. The brand has become a household name with a diverse range of makeup, skincare, hair, and nail products. With a strong e-commerce presence on leading platforms, Colors Queen has successfully catered to a wide audience, blending accessibility with convenience. To commemorate this milestone, the brand has now expanded into the retail sector, launching five exclusive kiosks in strategic locations across India.

Colors Queen Celebrates a Decade of Affordable Luxury, Expands into Retail

The newly unveiled kiosks, located in Z-Square Mall (Kanpur), Celebration Mall (Udaipur), Lulu Mall (Lucknow), Pacific Mall (Ghaziabad), and Pacific Mall (Delhi NSP), aim to offer customers a more interactive and personalized shopping experience. These kiosks serve as a significant step forward in the brand’s mission to make premium beauty products accessible to all, enhancing both visibility and engagement with its audience.

Commenting on this retail expansion, Mr. Dilip Motwani, co-founder of Colors Queen, said, “Our retail entry represents a crucial step in our evolution as a brand. These kiosks reflect our vision of bringing premium-quality beauty products within easy reach of customers while delivering a curated and immersive shopping experience. This is just the beginning of our journey into retail, and we look forward to deepening our connection with our customers through such initiatives.”

Since its inception, Colors Queen has operated with a hybrid business model that boasts an extensive presence across 63,000 counter outlets in 300 cities, helping the brand reach millions of customers nationwide. Over the last two years, the company has witnessed exponential growth, with revenues increasing nearly sixfold—from INR 9.2 crore in 2014 to an impressive INR 200 crore in 2023. With an aim to close INR 300 crore by FY 2025, the brand’s expansion into retail is a strategic move to fuel its growth trajectory.

Highlighting this milestone, Mr. Nitin Panjwani, co-founder of Colors Queen, shared, “Our journey over the past decade has been one of passion, resilience, and unwavering commitment to making quality beauty accessible for everyone. From a modest beginning with a single product line to becoming a trusted name in beauty, this milestone is a testament to the trust and love of our customers. With the launch of these kiosks, we are reinforcing our promise to provide affordable luxury while bringing the Colors Queen experience closer to our audience.”

Colors Queen takes pride in its robust presence across both offline and online channels. In the e-commerce space, the brand is available on leading platforms such as Amazon, Nykaa, Flipkart, Myntra, and Purplle, along with its own consumer-friendly D2C website. This dual-channel approach has enabled Colors Queen to cater to a wide spectrum of customers, ensuring accessibility and convenience.

Reflecting on the brand’s e-commerce success, Chetna Kochar, AGM E-commerce, Colors Queen, said, “We have been witnessing consistent growth through our strong e-commerce presence and have seen 37% of our customers returning for repeat purchases. Now, to continue with the momentum, we are thrilled to expand into the retail space, bringing the Colors Queen experience closer to our customers. This reflects the trust and appeal our brand has been able to build over the years.”

As Colors Queen celebrates its 10th anniversary, it remains committed to making beauty accessible, innovating to meet diverse needs with quality products. Built on inclusivity, affordability, and trust, the brand is set to strengthen its leadership in India’s beauty industry.

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Health & Beauty

The Only Skincare Shortcut Your Festive Calendar Needs

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Vitamin C Brightening Serum

Blend, Glow, Repeat with Magical Blends!

The Only Skincare Shortcut Your Festive Calendar Needs

Diwali is almost here, and while you’re busy picking outfits and gifts, don’t forget the most important accessory — glowing, healthy skin. Enter Magical Blends, India’s first patented personalised skincare system, designed to take the guesswork out of your routine.

Vitamin C Brightening Serum
Renewing Overnight Serum (Ceramides + Squalane)

Their AM-to-PM Festive Regime is fuss-free, effective, and perfect for this season of endless soirées. Think glow-boosting actives, overnight repair heroes, brightening serums and a nourishing base that work as hard as you do.

Glow Boosting Serum (Niacinamide-powered)
Targets dullness and blemishes, strengthens the skin barrier, and gives you that fresh, lit-from-within glow.

Renewing Overnight Serum (Ceramides + Squalane)

Vitamin C Brightening Serum
Fades pigmentation and dark spots, boosts collagen production, and revives tired skin for that even-toned festive radiance.

Renewing Overnight Serum (Ceramides + Squalane)
Your bedtime saviour — hydrates, nourishes, and repairs while you sleep, keeping fine lines and fatigue away. Gives you a youthful feel to your skin so it never feels stretchy or itchy.

Deep Nourishing Cream 

A rich, non-sticky moisturiser that hydrates, soothes, and softens with shea and cocoa butters. Clean, and comforting — your skin’s daily dose of lasting nourishment.

The twist? Magical Blends’ blend-it-yourself system. Just add 3–4 drops of your chosen serum(s) to the nourishing cream, mix, and apply. Custom care in under a minute — no 10-step rituals, just results.

Good to know: Dermat-tested | Vegan & Plant-based actives | No sulphates, mineral oil, or artificial fragrance or colour | Cruelty-free
Price: From ₹300 onwards.
Shop here: magicalblends.in

This festive season, glow isn’t optional — it’s personal. 

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Health & Beauty

Technogym Elevates Wellness with Design in Homes

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Technogym

Technogym, a premium Italian brand, has set the global benchmark in fitness and wellness since its inception in 1983. Whether integrated into a luxury home gym or seamlessly placed in a living area, the equipment complements contemporary interior design trends, elevating both the space’s functionality and visual appeal. Technogym’s growing presence in India includes installations in prestigious 5-star and 7-star hotels such as JW Marriott Mumbai Juhu and The Claridges New Delhi, where it offers guests a luxury wellness experience, reinforcing the brand’s position at the intersection of health, design, and lifestyle.

Technogym Elevates Wellness

Technogym’s relentless pursuit of innovation and design excellence has earned it prestigious accolades such as the iF Design Award, Good Design Award, and Red Dot Design Award, celebrating its unique ability to blend visionary design with superior functionality. Beyond its award-winning creations, Technogym stands as the trusted partner of leading football and Formula 1 teams, elevating athletic performance through tailored training solutions. As the Official Supplier to 9 Olympic Games, including the Paris Olympics in 2024 & Paralympics 2024, the brand further solidifies its global leadership in fitness and wellness, delivering unparalleled expertise and redefining standards for athletes and fitness enthusiasts worldwide.

This would make a great feature story as it perfectly aligns with design elements in sophisticated Indian living spaces and a premium lifestyle.

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Health & Beauty

The Power of Movement: Why Regular Exercise is the Key to a Healthier Life

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fitness goal exercise

In today’s fast-paced world, staying active often takes a backseat to busy schedules and digital distractions. However, fitness and exercise are more than just ways to achieve a toned body—they are essential to overall health, mental well-being, and longevity.


🌟 Why Fitness Matters

Regular exercise improves the body inside and out. Beyond helping to maintain a healthy weight, it strengthens muscles, enhances cardiovascular function, and boosts immunity. People who exercise consistently are less prone to chronic conditions like diabetes, hypertension, and heart disease.


💪 Physical Benefits of Exercise

  1. Strengthens Muscles and Bones – Weight training and resistance exercises improve bone density and muscle endurance.
  2. Enhances Flexibility and Balance – Stretching, yoga, and Pilates reduce stiffness and the risk of falls.
  3. Improves Heart Health – Aerobic exercises like running, swimming, or cycling keep the heart and lungs strong.
  4. Boosts Energy Levels – Regular movement improves blood circulation and oxygen delivery throughout the body.
  5. Mental Health Benefits

Exercise isn’t only about the body—it’s also a therapy for the mind. Activities such as walking, dancing, or lifting weights release endorphins, often called the “happy hormones.” This natural chemical boost reduces stress, anxiety, and symptoms of depression. Additionally, regular workouts improve focus, memory, and sleep quality.


🕒 Finding the Right Routine

The best fitness routine is one that you enjoy and can stick with. Experts recommend:

  • 150 minutes of moderate activity per week (like brisk walking, swimming, or cycling), or
  • 75 minutes of vigorous activity (like running, HIIT, or aerobic classes).

Mixing strength training, cardio, and flexibility exercises ensures well-rounded results.


🍎 Fitness Beyond the Gym

Exercise works best when paired with healthy habits:

  • Eat a balanced diet rich in whole foods.
  • Stay hydrated throughout the day.
  • Get enough rest and recovery between workouts.
  • Avoid overtraining, which can lead to fatigue and injury.

🚀 Conclusion

Fitness is not a destination but a lifestyle choice. By dedicating time to movement—whether it’s lifting weights, dancing, or taking daily walks—you invest in your long-term health, confidence, and happiness. Remember: the best exercise is the one you can do consistently and joyfully.

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