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Samsung Becomes the First Brand to Get 5-Star Rating

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The 5-Star rating suggests that Samsung Side-by-Side refrigerator emits 359kg less carbon every year as opposed to the 1-Star model

Samsung Becomes the First Brand to Get 5-Star Rating for Side-by-Side Refrigerator; Enables Lower CO2 Emission & Energy Savings

  • The 5-Star rating suggests that Samsung Side-by-Side refrigerator emits 359kg less carbon every year as opposed to the 1-Star model
  • The 5-Star rating also implies that consumers can save 444 kWh of electricity annually

GURUGRAM, India – August 25, 2023: Samsung, India’s No. 1 refrigerator brand, today announced that it became the first brand in India to receive a 5-Star rating by Bureau of Energy Efficiency (BEE) for its 653L Convertible 5-in-1 Side-by-Side refrigerator. The 5-Star rating indicates that consumers can save 444 kWh (Kilowatt-hour) electricity annually and the refrigerator emits 359 kg lesser carbon as compared to 1-Star rated models.

Besides the 5-Star rated Side-by-Side refrigerator, Samsung has received 3-Star rating for rest of the  Convertible 5in1 Side-by-Side refrigerator models, making it India’s first complete star rated Side-by-Side refrigerator range in the category. The 3-Star rated refrigerators will help consumers save up to 259 kWh electricity annually while bringing down the carbon emissions by 210 kg per year as compared to 1-Star rated models.

The ‘Made in India’ Side-by-Side refrigerator range is Wi-Fi enabled and equipped with Smart Things app functionality. It comes with Convertible 5-in-1 mode for customizable storage space, Samsung’s Twin Cooling Plus™ technology for precise cooling and Curd Maestro™ that allows users to make curd at home in a healthy and hygienic way. To allow better space utilization, consumers can now detach the curd-making compartment, when it is not in use. This range also features IoT-enabled Family Hub 7.0 to offer unlimited entertainment and a connected living experience.

This range comes in stylish and classy BESPOKE Glass Finish colour options – Glam Deep Charcoal, Clean Navy, Clean White and Clean Pink – that go perfectly with the modern design taste of Indians.

“As the No. 1 refrigerator brand in India, we make continuous efforts to promote sustainability and energy efficiency while reducing carbon footprint for a better future. The energy efficiency ratings by BEE for our Side-by-Side refrigerator range is a testament to our commitment. Our Side-by-Side refrigerators have found great resonance among Indian consumers due to its outstanding aesthetic appeal. With the BEE ratings, we are confident that these refrigerators will interest more individuals who seek high-performing products that add value to their lives in more than one way,” said Saurabh Baishakhia, Senior Director, Digital Appliance Business, Samsung India

Price & Availability

Priced at INR 110,890 onwards, the line-up is available across offline and online retailers, in 653L net capacity. 

Warranty

The new line-up comes with a 20-year compressor warranty on its compressor, thereby offering promising durability of the product and in turn, providing consumers with complete peace of mind.

Key Features of Side-by-Side refrigerators

Convertible 5-in-1 mode

The feature offers consumers more storage space and convenience by allowing them to choose from the five modes – Normal, Seasonal, Extra Fridge, Vacation and Home Alone. In the normal mode, the refrigerator will have both fridge and freezer mode, in both Home Alone and Vacation modes, the refrigerator will only have the freezer running while the fridge will be turned off. On days, when one wants more storage space, the feature allows consumers to convert their freezer into fridge, thus giving more storage space.

The Twin Cooling Plus™ technology in this feature works with two separate evaporators for fridge and freezer to minimise temperature fluctuation. This innovation adds a new level of convenience, making it possible to control optimal humidity and temperature that prevents odour mixing and ensures freshness of food for a longer duration.

Family Hub 7.0

The Family Hub 7.0 feature provides efficient food management by suggesting meal ideas to its users and giving a view of what’s stored inside the refrigerator, among others. Consumers can also play their favourite music using Spotify, TuneIn and can simply enjoy their favourite web services without other devices. To ensure unlimited family fun, the feature also offers an analogue bulletin-board that curates precious family moments by video, photos, and memos. For users to enjoy seamless connected living and turn their home smarter, this feature lets them control their smart appliances and IoT enabled devices via SmartThings App.

AI Energy Savings mode

With this mode activated, consumers can easily meet their monthly electricity cost target by optimising fridge and freezer temperatures. The feature uses artificial intelligence to understand the usage pattern and set the temperature accordingly, thus ensuring energy efficiency in the process.

Curd Maestro+

The Side-by-Side refrigerator range comes with Samsung’s patented Curd Maestro™ technology that allows users to make curd at home in a healthy and hygienic way. However, taking the experience, the 2023 range comes with a detachable Curd Maestro+ that users can remove as per their convenience.

BESPOKE & Auto Open Door

From a design perspective, the line-up comes with BESPOKE’s Glass Finish panels, thus making the range of products glamorous. Keeping in mind the challenges in Indian cooking, the 2023 range comes with another interesting feature — Auto Open Door that uses ‘touch sensor’ and opens the door. Therefore, in case of dirty hands, consumers can simply keep their hand on the door sensor and it will open.

Non-plumbing Dispenser

The refrigerator comes with a 4.5L water tank for its non-plumbing ice and water dispenser. This feature makes the refrigerator easy to install at any location without being connected to a water supply. Consumers simply need to add mineral or fresh water to enjoy chilled drinks or ice or crushed ice without installing a separate water filter.

Wi-Fi Enabled

To help consumers enjoy a seamless and superior connected living experience, the Side-by-Side Refrigerator range facilitates control using SmartThings app, thanks to being Wi-Fi enabled.

About Samsung Electronics Co., Ltd. 

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems and memory, system LSI, foundry, and LED solutions. For latest news on Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN

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Jewellery

The Vintage Voyage By Hazoorilal Legacy 

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The Vintage Voyage By Hazoorilal Legacy

The Set sail on a captivating journey through generations with “The Vintage Voyage – A Timeless Stage for Heirloom Jewels.” This exclusive collection by Hazoorilal Legacy unveils a treasure trove of heirloom jewels, each piece whispering stories of the past and reflecting the grandeur of bygone eras.

The Vintage Voyage By Hazoorilal Legacy

The Vintage Voyage is more than an exhibition; it is an odyssey into the heart of timeless beauty and craftsmanship. Each jewel in this collection has been meticulously curated to showcase the exquisite artistry and intricate detailing that have been the hallmark of Hazoorilal Legacy for decades. From stunning necklaces and bracelets to elegant earrings and rings, every piece in the collection is a testament to enduring elegance and heritage.

The Vintage Voyage By Hazoorilal Legacy

As you explore The Vintage Voyage, you will be transported through time, discovering the rich history and tradition embedded in each jewel. The collection features rare and iconic pieces that have been passed down through generations, each with its unique story and legacy. These heirloom jewels are not merely accessories; they are symbols of tradition, artistry, and the timeless beauty that transcends time. “At Hazoorilal Legacy, our passion for exquisite craftsmanship and timeless elegance is deeply rooted in our heritage. ‘The Vintage Voyage’ is a celebration of this legacy, showcasing heirloom jewels that transcend time and captivate the soul. Each piece in this collection tells a story of tradition, artistry, and enduring beauty. We invite you to embark on this enchanting journey with us and experience the magic of our heritage.” – Mr. Rohan Narang, Director, Hazoorilal Legacy

The Vintage Voyage By Hazoorilal Legacy

The Vintage Voyage offers a unique opportunity to witness the exceptional craftsmanship and innovative techniques that have been passed down through generations of master jewelers. The use of precious gemstones, coupled with intricate designs, ensures that each piece is not only a work of art but also a timeless treasure. This collection is a celebration of the past, present, and future, as it brings together the best of traditional craftsmanship and modern design. The Vintage Voyage is an invitation to immerse yourself in a world where tradition meets timeless elegance, and every jewel is a cherished relic of the past.

Available on – https://www.hazoorilallegacy.com/pages/high-jewellery

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Jewellery

Aulerth Icons: A collection conceived from a couture vision

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Aulerth Icons: A collection conceived from a couture vision

Introducing the ‘Aulerth Icons,’ a collection featuring signature motifs meticulously selected from each designer’s collection. These consciously crafted miniatures have motifs extracted from the iconic designs envisioned and sculpted by Aulerth’s couture partners such as Ekaya Banaras, JJ Valaya, Shivan & Narresh, Suneet Varma and Tribe Amrapali. Each icon presents a unique sense of design like a piece of jewel which has never been seen or worn before!

The ‘icons’ by Tribe Amrapali mirror the brand’s love for Indian art forms and tradition, while the collectibles crafted by JJ Valaya showcase geometric patterns and floral nuances condensed into a compact silhouette. The modern and bold classics from Shivan & Narresh have a distinct design sensibility, while the ‘icons’ designed by Suneet Varma are dipped in traditional opulence. The miniature jewels from the house of Ekaya Banaras exude timeless elegance and traditional hues. These ‘Aulerth Icons’ are not only ideal for enhancing your everyday style but are also thoughtfully designed to make every gifting moment truly exceptional.
Explore some stunning pieces from the collection below:

1)  Ariel Studs – Tiny drops of moonlight crafted out of unfaceted zirconia-kundan stones–this pair of studs is an ethereal piece of jewelry. Designed by Suneet Verma, these studs are made with recycled brass and equipped with above-industry standard quality. The Ariel Studs are versatile, making them perfect for both everyday wear and special occasions.
Price – INR 5500

Aulerth Icons: A collection conceived from a couture vision

2) Crimson Pendant – This exquisite pendant made with romantic reds symbolizes new beginnings and timeless elegance. This is a captivating piece that beautifully merges tradition with modern elegance. Designed by Tribe Amrapali, this pendant is adorned with intricate detailing, making it a perfect accessory to enhance any ensemble.

Price – INR 8000

Aulerth Icons: A collection conceived from a couture vision

3) Opaline Miniature Studs – This stylish pair of studs features vibrant Arizona Turquoise crystals and sparkling high-grade zirconia stones. Wearing this earring is like wearing a piece of art, a symbol of elegance and individuality that complements any outfit and elevates the wearer’s allure. Designed by Ekaya Banaras, these studs are a delicate blend of sophistication and subtle elegance. These petite yet striking studs feature a beautiful opalescent finish, complemented by intricate gold accents that reflect Aulerth’s commitment to craftsmanship.Price – INR 5000

Aulerth Icons: A collection conceived from a couture vision
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Lifestyle

Victorinox’s Airox Advanced Luggage & Tahir Raj Bhasin Make a Style Statement

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Victorinox's Airox Advanced Luggage & Tahir Raj Bhasin Make a Style Statement

At a breathtaking evening of style and sophistication, Victorinox, the iconic Swiss brand known for its legendary Swiss Army Knife, unveiled its latest innovation in travel gear—the Airox Advanced Luggage Collection. The grand event was hosted at The Palladium, transforming the venue into a luxurious stage where fashion met functionality in a truly extraordinary way.

Victorinox's Airox Advanced Luggage & Tahir Raj Bhasin Make a Style Statement

The event was a visual feat, with the Airox Advanced Collection taking centre stage in a uniquely choreographed fashion show. Escalators were creatively utilized as runways, elevating the experience and setting a new benchmark in fashion presentation. The sleek, modern lines of the luggage were highlighted in a stunning display, capturing the essence of contemporary travel elegance.

Bollywood star Tahir Raj Bhasin was the epitome of style as he graced the runway in an avant-garde outfit by acclaimed designer Narendra Kumar. His commanding presence and suave demeanour perfectly complemented the Airox inflight bag, making a powerful style statement. Narendra Kumar, with his trademark style and sophistication, crafted a series of understated yet elegant ensembles that beautifully harmonized with the refined aesthetics of the Airox collection.  

The Airox Advanced Luggage, with Its pure silhouettes and matte shell finish in Black, Storm, and Stone White, is designed for the modern traveller who values both style and substance. Tahir Raj Bhasin and Narendra Kumar graciously accepted the customized Victorinox knife and suitcase. The products had each of their names on it highlighting a unique feature of customization to its audience. This collection is a testament to Victorinox’s commitment to quality, reliability, functionality, and iconic design—a legacy built over 140 years.

The evening was graced by an illustrious guest list, including Mallika Singhania, Vishal Kotian, Riaan George, Brinda Shah, Vivek Dadha, Priyanka Srivastava, Ashish Kejriwal, Karl Kohla, Sidhant Chandra, Sam Kothi, and Megha Sarin, all of whom were enthralled by this confluence of fashion and innovation.

Victorinox’s Airox Advanced Collection is poised to become the go-to choice for design aficionados and lovers of exceptional craftsmanship, offering a versatile and stylish solution for every journey.

BLACK, STORM OR STONE WHITE

With the introduction of the Airox Advanced collection, Victorinox provides the versatile solution for everyday travel. The suitcases are the lightweights in the Victorinox hardcase portfolio and offer an intelligently designed interior. Their style is contemporary with pure silhouettes and a matte shell finish in Black, Storm or Stone White. They are set to appeal to design aficionados and lovers of outstanding workmanship. Storm is one of Victorinox’s new core colors. This refined grey is as soft as velvet and as vibrant as a stormy sky. When catching the light, a subtle touch of green adds a sophisticated variation to the luggage. Storm evokes a sense of calmness and reflection.

LIGHTWEIGHT, QUALITY AND SUBTLE STYLE

Once packed and ready-to-go, the Airox Advanced collection makes every journey enjoyable and easy. These suitcases feature an externally mounted dual-telescopic handle system, engineered by Victorinox to provide comfort, stability, and more packing capacity. The Butterfly Opening System with two divider walls enables easy packing on both sides of the suitcase without the mesh panels getting in the way. The interior is well thought through with antimicrobial lightweight lining, silver mesh, and a touch of red. A Swiss Army KnifeTM scale on the back panel allows for personalization. Moreover, the suitcases can be expanded for an extra 4 cm of flexibility.

The Victorinox Airox Advanced collection is ideal for leisure travellers who value lightweight luggage, quality, and subtle style. The collection includes Carry-On sizes and a medium and a large suitcase. Like all Victorinox Travel Gear products, the Airox Advanced collection offers a global 1+10 years warranty and is available at selected partners, Victorinox stores and online. 

ABOUT VICTORINOX:

130+ YEARS OF BEING BEST PREPARED.  The origins of Victorinox date back to 1884, when Karl Elsener opened a knifemaking workshop in a village in central Switzerland. Elsener delivered his first soldier’s knife to the Swiss Army in 1891. Six years later, he created the Swiss Officer’s and Sports Knife – now known as the original Swiss Army Knife™️ – which would lay the foundation for a thriving global company. 

Victorinox is now a fourth-generation family business operating in over 120 countries. In addition to its iconic pocket knives, Victorinox produces premium household and professional knives, watches, travel gear and fragrances. Victorinox products embody the brand and ensure consumers are best prepared for everyday challenges by offering smart and masterful solutions. The enterprising spirit of the founder and a commitment to strong, values-based corporate governance live on until today. 

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