Entertainment

Unleashing Talent: mPokket EmpowersYoung Talent with the mPokket Idols Contest

Published

1 year ago

August 3, 2023

In an endeavor to empower the underserved youth of India, mPokket – the leading digital lending platform for millennials – hosted the #mPokketIdols contest. The mega contest emerged as an exciting opportunity for the youth to showcase their exceptional talent and compete for a cash prize of Rs1 lakh. The contest not only recognized exceptional skills and rewarded talented individuals but also served as a platform to empower the youth and inspire them to pursue their dreams.

The winner, a first-year college student, Suvrat Jain from Jaipur, received the grand prize of Rs 1 lakh from Gaurav Jalan, CEO & Founder of mPokket, for his exceptional talent and dedication for playing guitar and singing. Additionally, mPokket recognized the first runner-up Paramjeet Kaur with the Brand’s Choice award, presenting them with high-quality speakers from BOAT worth Rs 4K as a special recognition for their performance in mono acting. Moreover, all participants received Amazon vouchers as a token of appreciation for their efforts. The contest received more than 100 entries with over 1 million views and received a 106% spike in followers in just a week of the launch.

Emphasizing the significance of empowering the youth in driving India’s growth and progress, Gaurav Jalan, CEO & Founder of mPokket,said, “Our primary objective at mPokket is to eliminate the financial barriers that impede the growth and aspirations of the youth. This is why we are thrilled by the overwhelming response to the contest. The tremendous participation is a testament to the immense talent that resides within our country. mPokket remains firmly committed to empowering college students and young working professionals in India. We are proud of the exceptional performances of these participants and thank our followers for their enthusiastic engagement and support.”

The contest tagline, “Ab Sapne Huye Sach”, resonated with participants from diverse backgrounds, who revealed their talent in singing, dancing, playing musical instruments, mono-acting, mimicry, and more. Contestants were asked to create and share videos of their talent, which captivated the hearts of the audience. To add extra excitement to the contest, mPokket collaborated with renowned influencers, Luv Juyal, Panvelkars Crew, and Abdul Mukhri, as part of the campaign. Their involvement inspired further participation, fostering a vibrant community of aspiring talent.

To ensure fairness and transparency in the judging process, mPokket invited its social media followers to vote for their favorite contestants using Instagram polls. Entries attracting the highest engagement, including likes, comments, and views were showcased on mPokket’s Instagram stories. The social media followers chose between “Yes” and “No” for each participant and the entry that garnered the most votes emerged as the winner.

mPokket’s commitment to empowering the youth extends beyond this contest. With a core mission to facilitate financial independence for the youth, mPokket provides instant personal loans specifically tailored for college students and young professionals. This allows them to pursue their dreams and aspirations without the burden of financial constraints. Through initiatives such as the #mPokketIdols contest, mPokket is dedicated to fostering a supportive and nurturing environment for passionate youth, empowering them to pursue a specific passion and realize their full potential.

About mPokket:

An Instant Loan App that provides loans to college students and young working professionals, mPokket was founded by Gaurav Jalan in 2016. Borrowers can avail of loans ranging from Rs500 to Rs45,000. mPokket’s business model is similar to credit card lending but focuses on a segment that is ineligible for traditional loans yet requires instant funds. The loan is disbursed to customers instantly and credited to their bank accounts via smartphones within seconds. Based on this model, the mobile application seamlessly delivers credit anytime, anywhere. With more than 25 million downloads, mPokket has earned the trust of the masses and emerged as a top player in the lending industry.

Entertainment

Watch the World Television Release of ‘Phir Aayi Hasseen Dilruba’ on Sony MAX

Published

2 days ago

December 20, 2024

Neha Tyagi

‘Phir Aayi Hasseen Dilruba’, a gripping psychological thriller, is premiering on Sony MAX. The film, known for its unexpected twists and turns, has captivated audiences with its intriguing storyline and stellar performances. As the movie releases on Sony MAX, here are some of the reasons that makes it a must-watch for everyone.

The interesting plot: The movie revolves around a murder mystery. The initial scene opens with a shocking murder, setting the stage for a thrilling investigation. Suspense builds as the police try to unravel the complex web of lies and deceit.

Rani’s dual personality: Known for her versatile performances, Taapsee Pannu shines as the enigmatic Rani, a character with a mysterious and multifaceted personality. Her ability to switch between innocent and manipulative personas keeps the audience guessing.

The love triangle: Vikrant Massey and Sunny Kaushal play the roles of Rishabh and Vikrant, respectively, who are both deeply in love with Rani. The intense love triangle adds another layer of complexity to the story. It will be interesting to see who Rani’s love interest will be!

The intriguing backstory: The film delves into Rani’s past, revealing a traumatic event that has shaped her present. The journey into the past provides a crucial context for her actions and motivations.

The climactic twist: The film’s climax is a masterclass in storytelling, with a shocking revelation that might change the entire narrative.The unexpected twist is all set to leave the viewers stunned, tying up all the loose ends and providing a satisfying conclusion.

So, do not miss the chance to witness this cinematic masterpiece on Sony MAX on December 15, 08:00 PM. Prepare to be captivated by its suspenseful plot, stunning performances, and unexpected twists.

Entertainment

Sony MAX is celebrating 10 Years of PK: A Timeless Classic

Published

2 days ago

December 20, 2024

Neha Tyagi

Sony MAX is celebrating 10 Years of PK: A Timeless Classic

The most popular movie PK that released on TV on Sony MAX is completing 10 years today. Taking a trip down memory lane, the attached note captures quotes from Aamir Khan, Anusha Sharma and Rajkumar Hirani.

Entertainment

BOULT Launches #BOULTBEYONDJOY Campaign Bringing Christmas and New Year’s Joy to Consumers

Published

2 days ago

December 20, 2024

Neha Tyagi

New Delhi, December 20, 2024: BOULT, India’s No. 1 Rated Audio brand, is set to ring in Christmas and New Year’s with its new campaign #BOULTBEYONDJOY. A social-first campaign, #BOULTBEYONDJOY, aims to spread the season’s greeting through a series of fun and engaging social media activities that will indulge users for 12 days beginning December 20, 2024, and ending January 1, 2025.

The series of contests on BOULT’s social platforms will feature an array of challenges that will keep participants on their toes, from musical guessing games and creative storytelling to festive-themed activities that capture the magic of the holiday season. Each contest is designed to spread joy, encourage participation, and allow participants to win exciting BOULT goodies.

Winners will be announced regularly throughout the campaign, building anticipation and excitement as the new year approaches. The series will culminate in a grand finale that marks the arrival of 2025.

Shivi Srivastava, Marketing Head, BOULT, said, “The holiday season is all about spreading joy, building connections, and celebrating the spirit of togetherness. With #BOULTBEYONDJOY, we aim to create an interactive and festive experience that engages our community through creativity, fun, and the warmth of the season. This campaign reflects our commitment to making every moment joyful, just as our products enhance every audio experience.”

Blending entertainment, creativity, and brand engagement, BOULT is creating a unique way for its community to celebrate the holiday season and welcome the new year. The contest series promises to be more than just a competition – it celebrates fun, creativity, and community spirit.

Follow BOULT’s Instagram page and other social media platforms to stay updated on challenges, product launches, and exciting giveaways!

Here’s the teaser of campaign: https://www.instagram.com/reel/DDuLdAOthy-/?igsh=dWdpM3R4YXgybjds

About BOULT:

BOULT is rated as India’s No. 1 audio brand that designs and manufactures wearables products. The brand’s product portfolio includes headphones, speakers, smartwatches, powerbanks, dashcams, soundbars, and other categories of earphones like wireless, Bluetooth, in-ear, and more. BOULT was founded in June 2017 by two brothers, Varun and Tarun Gupta. BOULT is the 2nd largest audio company and 3^rd largest wearable player in India selling a product every 3 seconds. BOULT is the only consumer electronics brand in the country with its own design studio, where they conceptualize and meticulously design every product to build masterpieces that are best-sellers on every recognized e-commerce platform in the country, including their own website- www.boultaudio.com.

For further inquiries or media-related information, feel free to reach out to us at BOULT – PR@boultaudio.com and boult@prpundit.com

Instagram – https://www.instagram.com/boultaudio/

Twitter – https://x.com/BoultOfficial

Facebook – https://www.facebook.com/BoultAudio/