Health & Beauty
K-Beauty Powerhouse Frudia Debuts in India, Exclusively with kindlife!

kindlife, young India’s favourite global beauty and wellness platform, is thrilled to announce the exclusive launch of Frudia, the hyped South Korean skincare brand, into the Indian market. This collaboration furthers kindlife’s commitment to bringing globally acclaimed beauty innovations to Indian consumers, further enriching the K-beauty landscape in the country.

Frudia, a name derived from ‘fruit’ and the Greek word ‘dia’ meaning ‘by’ or ‘of’, embodies the brand’s philosophy of harnessing the natural benefits of fruits to nurture the skin. With over 30 years of dedicated research, Frudia has perfected the R VITA W™ process—a low-temperature extraction method that preserves the vital nutrients of fruits, ensuring maximum efficacy in skincare formulations.
Radhika Ghai, Founder & CEO of kindlife, expressed enthusiasm about the partnership:
“We are excited to introduce Frudia to the Indian market. Frudia is the OG fruit-based skincare brand and aligns perfectly with our philosophy of making high-quality Korean beauty brands accessible to young Indian consumers.”
Frudia offers a diverse range of products tailored to various skin concerns, each formulated with high concentrations of fruit extracts. For instance, the Blueberry Hydrating line leverages the antioxidant properties of blueberries to deliver deep hydration, while the Green Grape Pore Control line uses tannic acid from green grapes to balance moisture and minimize pores.
“Gen Zillennials want innovative, highly effective products and brands that are trending. As the ultimate destination for young consumers, we’re thrilled to revolutionize their beauty game by bringing them authentic and the freshest Korean beauty,” she adds.
Frudia Citrus Brightening Cream
Hydrate, brighten, and nourish your skin in one creamy scoop with this luxurious formula. Infused with citrus extracts, it helps fade dark spots and boost radiance, while melting effortlessly into the skin for deep hydration without a greasy feel. Packed with hardworking antioxidants, it protects and refreshes, leaving your skin glowing, smooth, and perfectly prepped as the final step in your AM or PM routine.
Price: INR 1999/-
Availability: https://www.kindlife.in/product-63914/
Frudia Blueberry Hydrating Honey Lip Balm
Indulge your lips with this luscious balm, packed with nourishing blueberry extract and honey. It deeply moisturizes chapped lips and protects against dryness, melting on contact to soften and replenish. With each swipe, it leaves your lips looking smooth, plump, and healthy—perfect for daily use or as an overnight repair treatment. Get sweet, juicy lips in one effortless swipe.
Price: INR 549/-
Availability: https://www.kindlife.in/product-63942/
Frudia Green Grape Pore Control Serum
This pore-refining serum delivers lightweight hydration without the heaviness, making it perfect for oily or congested skin. Formulated with green grape extract and tannins, it works to tighten pores, regulate excess oil, and calm redness. Its fast-absorbing texture layers beautifully under other products while helping to smooth rough skin for a clearer, more balanced complexion. Ideal for daily use, it leaves your skin looking clean, refreshed, and refined.
Price: INR 1799/-
Availability:https://www.kindlife.in/product-63918/
In 3 years, kindlife has rapidly grown to over 1,000 brands and a community of 2.5 million. As the Hallyu wave continues to influence beauty trends in India, the platform remains at the forefront of this movement, bridging the gap between global beauty brands and local consumers. By introducing Frudia, kindlife not only expands its curated portfolio but also reinforces its commitment to building a community that celebrates beauty, self-care, and wellness.
About kindlife:
At kindlife, our vision is to build a world where self-care is an everyday essential. By curating the best Korean and Japanese brands, we’re bringing a fresh perspective to India’s health, beauty and wellness landscape. We’re on a mission to revolutionise the beauty experience by enabling these global brands to tap into the immense potential of India’s 700 million Gen Zillennial beauty consumers. Our passionate community of 2.5 Million is at the forefront of shopping, learning, and sharing. It’s our kind of life, after all.
Website: kindlife.in
IG: @kindlife
Health & Beauty
The Only Skincare Shortcut Your Festive Calendar Needs

Blend, Glow, Repeat with Magical Blends!
The Only Skincare Shortcut Your Festive Calendar Needs
Diwali is almost here, and while you’re busy picking outfits and gifts, don’t forget the most important accessory — glowing, healthy skin. Enter Magical Blends, India’s first patented personalised skincare system, designed to take the guesswork out of your routine.

Their AM-to-PM Festive Regime is fuss-free, effective, and perfect for this season of endless soirées. Think glow-boosting actives, overnight repair heroes, brightening serums and a nourishing base that work as hard as you do.
Glow Boosting Serum (Niacinamide-powered)
Targets dullness and blemishes, strengthens the skin barrier, and gives you that fresh, lit-from-within glow.

Vitamin C Brightening Serum
Fades pigmentation and dark spots, boosts collagen production, and revives tired skin for that even-toned festive radiance.
Renewing Overnight Serum (Ceramides + Squalane)
Your bedtime saviour — hydrates, nourishes, and repairs while you sleep, keeping fine lines and fatigue away. Gives you a youthful feel to your skin so it never feels stretchy or itchy.
Deep Nourishing Cream
A rich, non-sticky moisturiser that hydrates, soothes, and softens with shea and cocoa butters. Clean, and comforting — your skin’s daily dose of lasting nourishment.
The twist? Magical Blends’ blend-it-yourself system. Just add 3–4 drops of your chosen serum(s) to the nourishing cream, mix, and apply. Custom care in under a minute — no 10-step rituals, just results.
Good to know: Dermat-tested | Vegan & Plant-based actives | No sulphates, mineral oil, or artificial fragrance or colour | Cruelty-free
Price: From ₹300 onwards.
Shop here: magicalblends.in
This festive season, glow isn’t optional — it’s personal.
Health & Beauty
Technogym Elevates Wellness with Design in Homes

Technogym, a premium Italian brand, has set the global benchmark in fitness and wellness since its inception in 1983. Whether integrated into a luxury home gym or seamlessly placed in a living area, the equipment complements contemporary interior design trends, elevating both the space’s functionality and visual appeal. Technogym’s growing presence in India includes installations in prestigious 5-star and 7-star hotels such as JW Marriott Mumbai Juhu and The Claridges New Delhi, where it offers guests a luxury wellness experience, reinforcing the brand’s position at the intersection of health, design, and lifestyle.

Technogym’s relentless pursuit of innovation and design excellence has earned it prestigious accolades such as the iF Design Award, Good Design Award, and Red Dot Design Award, celebrating its unique ability to blend visionary design with superior functionality. Beyond its award-winning creations, Technogym stands as the trusted partner of leading football and Formula 1 teams, elevating athletic performance through tailored training solutions. As the Official Supplier to 9 Olympic Games, including the Paris Olympics in 2024 & Paralympics 2024, the brand further solidifies its global leadership in fitness and wellness, delivering unparalleled expertise and redefining standards for athletes and fitness enthusiasts worldwide.
This would make a great feature story as it perfectly aligns with design elements in sophisticated Indian living spaces and a premium lifestyle.
Health & Beauty
The Power of Movement: Why Regular Exercise is the Key to a Healthier Life

In today’s fast-paced world, staying active often takes a backseat to busy schedules and digital distractions. However, fitness and exercise are more than just ways to achieve a toned body—they are essential to overall health, mental well-being, and longevity.
🌟 Why Fitness Matters
Regular exercise improves the body inside and out. Beyond helping to maintain a healthy weight, it strengthens muscles, enhances cardiovascular function, and boosts immunity. People who exercise consistently are less prone to chronic conditions like diabetes, hypertension, and heart disease.
💪 Physical Benefits of Exercise
- Strengthens Muscles and Bones – Weight training and resistance exercises improve bone density and muscle endurance.
- Enhances Flexibility and Balance – Stretching, yoga, and Pilates reduce stiffness and the risk of falls.
- Improves Heart Health – Aerobic exercises like running, swimming, or cycling keep the heart and lungs strong.
- Boosts Energy Levels – Regular movement improves blood circulation and oxygen delivery throughout the body.
- Mental Health Benefits
Exercise isn’t only about the body—it’s also a therapy for the mind. Activities such as walking, dancing, or lifting weights release endorphins, often called the “happy hormones.” This natural chemical boost reduces stress, anxiety, and symptoms of depression. Additionally, regular workouts improve focus, memory, and sleep quality.
🕒 Finding the Right Routine
The best fitness routine is one that you enjoy and can stick with. Experts recommend:
- 150 minutes of moderate activity per week (like brisk walking, swimming, or cycling), or
- 75 minutes of vigorous activity (like running, HIIT, or aerobic classes).
Mixing strength training, cardio, and flexibility exercises ensures well-rounded results.
🍎 Fitness Beyond the Gym
Exercise works best when paired with healthy habits:
- Eat a balanced diet rich in whole foods.
- Stay hydrated throughout the day.
- Get enough rest and recovery between workouts.
- Avoid overtraining, which can lead to fatigue and injury.
🚀 Conclusion
Fitness is not a destination but a lifestyle choice. By dedicating time to movement—whether it’s lifting weights, dancing, or taking daily walks—you invest in your long-term health, confidence, and happiness. Remember: the best exercise is the one you can do consistently and joyfully.
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