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Stay warm & Stylish with New Anti-Bacterial Thermals by Bodycare International Ltd

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  • The new range uses innovative anti bacterial technology to neutralize odour causing bacteria, allowing long lasting freshness and hygiene
  • The technological innovation adds a new dimension of health to Bodycare International ltd. trusted products along with comfort and style
  • Thanks to this new product range, your thermal wear collection will not be monotonous in colour and style any more

 When the weather turns chilly and temperatures take a dip, a good set of thermal wear becomes indispensible. This season, leading thermal wear brand Bodycare thermals is promising to spruce up your winter wardrobe with a new product that will not only keep you warm but its anti-bacterial technology will also ensure hygiene and lasting freshness by keeping odour causing bacteria at bay.

Bodycare International Ltd. is a leading player of thermals that puts a constant thrust on cutting edge research and technology. The brand’s new range uses a new silver-based anti bacterial mechanism to address the concern of body odour and hygiene that comes with long hours of wearing a thermal wear. Perspiration and odour are a natural corollary of wearing thermals over a long period of time. However, this Bodycare range has been treated in silver line chemical, and this technology does not allow odour causing bacteria to build up. So, even if the extreme winter prevents you from washing the thermal wear for a couple of days, you do not have to worry about body odour!

If you feel that thermal wears make your wardrobe boring and aesthetically unappealing, Bodycare’s new range of highly comfortable yet fashionable thermal wears is also set to change your perception. Made of quilt knit technology, the collection comprises of a wide array of trendy, stylish, premium and colourful thermal inner-wears for men, women and kids. It is designed to appeal to the new age fashion conscious consumers who demand not just comfort but are style savvy as well.

“Thermal inner-wear are an inalienable part of the people’s wardrobe, particularly in the north Indian winter where mercury dips to single digit mark. However, perspiration from day-long wearing sometimes makes people uncomfortable. Our new anti bacterial thermal wear range effectively counters this hygiene issue by neutralizing odour causing bacteria and providing lasting freshness. This new range has also been designed in response to the changing demands of an increasingly fashion conscious consumer. We have incorporated a wide array of products to offer multiple design, style and colour varieties to the audience to make the product range aesthetically superior and appealing,” said Mr Mithun Gupta, Director, Bodycare International Ltd.

The thermal wear segment has witnessed an enormous transformation over the past few years. The new-age consumer has increasingly shown a preference for light knitwear that is not very bulky but sufficiently warm nevertheless. There is also a growing demand for more stylish and fashionable thermal wears and consumers are looking for more options in colors beyond the usual grey and white routine. Bodycare Thermal’s new range caters to this shifting need of Indian consumers and exemplifies the evolution in quality, aesthetics and functional appeal in the thermal wear segment.

Bollywood actress and entrepreneur Shilpa Shetty who is the brand ambassador of this product range strongly advocates it as a perfect winter choice for the entire family.

The men’s range has been specially curated to ensure a wider choice of colours, neck designs and styles including round, V neck and crew neck styles in different sleeve length options as well as lowers. The designs in the women’s thermal wear category include camisoles, full sleeves vests as well as sports bras.

Similarly, the kids range has been designed keeping in mind the need for optimum protection from cold, aesthetic appeal as well as kids-friendly designs. The kids range comprises of round neck, full, half or sleeveless vests, balloon fit pajamas, body fit pajamas and lowers in different colours like blue, red, fuchsia, white, black, grey and navy blue. Keeping in mind the fact that kids love clothes and accessories customized as per their likes, the collection also includes designs inspired by some of children’s favourite cartoon characters. So, you have thermal wears featuring Mickey Mouse, Hello Kitty! and Pickachu, among others. A special collection inspired from Disney’s Oscar-winning animated movie – Frozen, is certain to be loved by kids.

The lightweight inner layer of Bodycare thermals provides complete comfort and warmth without making one look bulky. What further makes the product stand out in the thermal wear segment is its high style quotient that allows the user to wear them basically and occasionally as well. 

So, if you are looking for a new age thermal wear to beat the winter blues this season, you do not need to look beyond the latest Bodycare thermals range. Stay Warm, Stay fresh with Bodycare Thermals.

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Jeep® India emerges as India’s Most Trusted SUV Manufacturer in TRA’s Brand Trust Report 2025

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SUV Manufacturer in TRA

Sixth Overall Win and Unprecedented Four-Year Streak Solidify Jeep’s Legacy in India

Pune, May 13, 2025 – Jeep® India has once again been recognized as the Most Trusted Brand in the SUV Manufacturer category in the 15th edition of TRA’s Brand Trust Report, India Study 2025. This prestigious accolade marks Jeep’s fifth overall win, including an unprecedented four consecutive years at the top (2022, 2023, 2024, and 2025) and previously in 2019 & 2020.​

The Brand Trust Report 2025 is based on a comprehensive study conducted by TRA Research Pvt. Ltd., encompassing insights from over 2,500 consumer-influencers across 16 cities in India. The study evaluates brands on proprietary matrices of Brand Trust and Brand Desire, with over 90,000 respondent interviews conducted over the past 13 years.​

Shailesh Hazela, Managing Director & CEO, Stellantis India, stated, “This recognition is a testament to our unwavering commitment to quality and innovation. Our manufacturing facilities in Ranjangaon, Hosur, and Thiruvallur, along with our R&D centers in Chennai and Pune, embody the Stellantis Production Way, ensuring excellence at every step. India stands unique as the only country outside North America to locally produce four Jeep nameplates—Wrangler, Compass, Meridian, and Grand Cherokee—underscoring our dedication to the ‘Make in India’ initiative.”​

Commenting on the report, Kumar Priyesh, Business Head & Director- Automotive Brands, highlighted the brand’s storied heritage said,​“Jeep is not just a brand; it’s the originator of the SUV category. Our lineage is built on a legacy of adventure, freedom, and innovation. Being recognized as India’s Most Trusted SUV Brand reinforces our commitment to delivering unparalleled experiences to our customers.”​

N. Chandramouli, CEO of TRA Research, applauded the company on the significance of this recognition, “Jeep’s consistent top ranking in our Brand Trust Report reflects its deep-rooted connection with Indian consumers. Our rigorous methodology ensures that such accolades are a true reflection of public sentiment, and Jeep’s prominence is well-deserved.”​

Trust has been foundational to Jeep’s success for over 75 years. From its origins in World War II, where the Go-Anywhere, Do-Anything® Jeep® 4×4 emerged as a trusted ally for Allied soldiers, to its evolution as a peacetime workhorse, the brand has become synonymous with reliability, adventure, and strength. Jeep’s legendary capability has continued to inspire confidence, whether on rescue missions during calamities or daily adventures. In India, the brand has fostered a community driven by adventure and trust. In 2019, Jeep was recognized as India’s most trusted automobile brand in TRA’s Brand Trust Report—a recognition of the bond the brand has cultivated.

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Innovative collaboration for Poltrona Frau: Draga & Aurel create impact with the Parka seating collection.

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Poltrona Frau's Parka Sofa

Parka… think snuggly, soft, enveloping design with attitude.

On the occasion of Milan Design Week, Poltrona Frau presents its new Parka series of sectional and modular sofas. A collection that inaugurates an exciting collaboration with the creative duo Draga & Aurel.

This year, the 2024 Imagine Collection by Poltrona Frau invites our Imagination to emerge as a creative force that can manifest our dream interiors, shaping them to create a more relatable and personal space. With this in mind, and to give voice to the numerous and possible declinations of the theme, the luxury furniture brand has further expanded its roster of ‘in-house design consultants’, commissioning exciting new names to join forces on the various projects.

The renowned design duo Draga & Aurel has been invited to collaborate on the Imagine Softness theme. The Serbian/German design partners have been based in Como Italy for many years, and have a particularly impressive professional path which works across the spectrum of various artistic and cultural fields. Lovers of fashion, bespoke vintage and enveloping shapes, Draga & Aurel have always been particularly sensitive to the culture of textile recycling and upcycling.

In this first project for Poltrona Frau, they hone their exceptional talent with Parka, a modular seating system that pays homage to the iconic jacket. From pop stars to streetwear: in the ’90s the Oasis frontman (who was highly influenced by Mod’s ’60s fashion) managed to take an everyday garment and make it cool. The Parka jacket became the epitome of street style, a versatile, protective garment but soft and comfortable at the same time. Much like the iconic jacket, the Parka sofa coordinates effortlessly with all types of interiors and is extremely versatile, despite (or even because of) its strong personality. The soft lines and generously padded upholstery that skims the floor hint at comfort and relaxation. The unusual elliptical shape of the backrest, which inclines to become an armrest and then a seamless seat, creates a concave or convex space that is both audacious and welcoming, seamlessly coordinating with different styles of interiors.

“Not many companies are capable of embracing so many different external visions whilst still upholding a furnishing philosophy consistent with its identity.” states Nicola Coropulis, CEO of Poltrona Frau, “Over the years, in the various collaborations with new designers, Poltrona Frau has always sought and upheld that sense of contemporary luxury which is able to respond in an aesthetic, conceptual and, above all, ethical way – to modern requisites.”

The Parka collection comprises modular elements: a concave or convex armchair without armrests or with a terminal armrest, the latter also in a maxi version, either right-side or left-side. It can be upholstered either entirely in Pelle FrauR, in the various types of leather present in the catalogue, or in a leather + fabric combination. In this case the leather is applied to the external structure, while the fabric is applied to the seat, backrest and armrest. Tone-on-tone top stitching completes the aesthetic.

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Cricket Star Pat Cummins Visits GKB Opticals Store in Hyderabad

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Cricket Star Pat Cummins Visits GKB Opticals Store in Hyderabad

Carrera’s Global Ambassador Unveiled His Favourite Styles at India’s Leading Eyewear Destination

Hyderabad, May 8, 2025 — In a thrilling mix of global sport and fashion, GKB Opticals, a leading eyewear brand with over 60 years of legacy, hosted global cricket icon Pat Cummins at its store in Sarath City Capital Mall, Hyderabad.

Carrera Eyewear’s global brand ambassador, Pat Cummins, recently visited the GKB Opticals store along with Safilo, the official distributor of Carrera. During his visit, Cummins officially launched his Carrera Signature Collection and spoke about the inspiration behind the designs. He also explored Carrera’s new eyewear collections, highlighting his personal style choices that reflect the brand’s dynamic and cutting-edge spirit.

“It was a sheer pleasure to have Pat Cummins at our Hyderabad outlet,” said Ms. Priyanka Gupta, Director of Brands, GKB Opticals. “His association with Carrera embodies individuality, self-confidence, and performance — all of which we at GKB strongly identify with. All such initiatives are yet another reinforcement of our intent to bring the world’s best eyewear to Indian consumers.”

The exercise was another milestone in GKB Opticals’ never-ending quest for providing top-quality, fashion-driven eyewear experiences. With a reputation built over a period of six decades, the brand continues to be at the forefront of providing glob

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