Connect with us

Health & Beauty

Mellow Herbals’ Lip Treatment Product Gains Rapid Popularity amongst Beauty Enthusiasts in South India

Published

on

Reaffirming South India’s growing repute as the ‘Ayurveda Hub’ of the nation, skincare
and haircare brand Mellow Herbals has reported witnessing an impressive surge in terms of its Ayurvedic products’ popularity and sales over the past few months of 2023, across various South Indian states, including Karnataka, Andhra Pradesh, and Kerala. Interestingly, this spike has been majorly led by Mellow’s flagship Lip Treatment product, which has already gained significant traction amongst beauty enthusiasts in the region, and as of date, is constituting up to 90 per cent of the brand’s revenue generated from South India.
Mellow is a leading pan-India personal care brand that blends ancient Ayurvedic wisdom with modern science to bring forth best-in-class Ayurvedic elixirs and formulations for all. The company’s pathbreaking lip-care product, Mellow Lip Treatment, made with the goodness of Ayurvedic ingredients such as Almond Oil, Tankanamal and Jasada Bhasma, enables quick and long-duration healing of chapped or dry lips throughout all seasons. Besides, it also helps in keeping one’s lips soft, smooth, nourished and hydrated. Although a gender-neutral product, but with its matte, non-shiny finish and zero inclusion of fruity flavours (unlike other competitors in the market), Mellow Lip Treatment has now emerged as a highly-appreciated and sought-after item amongst the young male population across multiple tier 2 and tier 3 locations in the above-mentioned Southern states. Apart from Lip Treatment, a few of its other products like Mellow Crack Heel Cream and
Kumkumadi Oil have also started to gain considerable popularity off late across South India.
Vaishali Sharda, Founder & CEO, Mellow Herbals says, “It is heartening to note that many smaller towns and cities of states like Andhra Pradesh, Kerala, and Karnataka are, off late, becoming the epicentre of Mellow’s business growth trajectory. Particularly, Mellow Lip Treatment has become the rage among beauty enthusiasts from these areas, resulting in increased demand and orders seen by us across multiple online platforms – be it
Nykaa, Flipkart, Amazon or Mellow’s own website.”
As an Ayurveda-inspired brand, capturing the entirety of the South Indian market – where Ayurveda originated from – is of utmost priority for Mellow Herbals. And so, in the near future, they shall continue to aggressively bolster efforts in a bid to build more awareness and top-of-the-mind recall for Mellow’s products and brand throughout every nook and corner of South India. To that end, the company is planning to soon place its products within multiple Ayurvedic spas and resorts as well as a few boutique organic stores across South India.
Furthermore, Mellow’s future plans include doing tie-ups with corporates and tapping into the international markets, starting with the USA and UAE – the two countries where they have marked their presence already.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Health & Beauty

LEAFOBERRYY Debuts Mucin Fusion Face Serum, India’s First Okra-Infused Hydration Formula

Published

on

Face serum Mucin Fusion

Rooted in botanical intelligence, Mucin Fusion is designed for skin that seeks hydration, smoothness, and balance—without compromise. At the heart of the formula is okra extract, offering plant-based mucin properties that help lock in moisture, enhance visible plumpness, and improve overall skin texture, making it the perfect vegan alternative to snail mucin.

This hydration framework is complemented by gotu kola, known to support skin strength and elasticity, and lotus extract, which helps calm stressed skin while offering antioxidant protection against environmental aggressors. Papaya enzymes gently refine the skin’s surface, promoting a smoother, more even appearance without disrupting the skin barrier.

To elevate glow and age-support benefits, the formula is enriched with rice seed water, hyaluronic acid, squalane and okra—a synergistic trio that deeply hydrates, softens the look of fine lines caused by dehydration, and improves skin suppleness.

Lightweight and non-sticky, Mucin Fusion absorbs effortlessly into the skin, leaving it feeling comfortable, hydrated, and visibly smoother. Suitable for all skin types and everyday use, it is thoughtfully crafted for modern lifestyles where skin is constantly exposed to environmental and digital stress. Use it after toner in the morning for a fresh, hydrated glow, and before moisturizer at night to support overnight repair.

Mucin Fusion represents a new generation of skincare, where plant-powered hydration meets thoughtful formulation to deliver lasting comfort, refined texture, and natural radiance.

Price: ₹1599 for 30ml  (currently at 30% OFF)

To Buy: https://leafoberryyskincare.com/products/leafoberryys-mucin-fusion

Also Available On: Amazon, Smytten, Myntra, Blinkit (Chennai, Hyderabad & Kolkata) & more

LEAFOBERRYY Promise:

Vegan • Cruelty-Free • SLS & Paraben-Free • IFRA Approved • ISO Certified • Dermatologically Tested • FDA Approved

Continue Reading

Health & Beauty

Magical Blends Introduces Serums Tailored for the Winter-Festive Radiance

Published

on

For Winter-Proof, Hydrated and Younger Looking Skin

This winter-festive season, let your skin do the celebrating. Magical Blends, India’s first patented personalised skincare system, takes the guesswork out of your beauty routine with its easy, one-step serum pairings designed to give you that effortless glow — day and night.

For Winter-Proof, Hydrated and Younger Looking Skin

Whether you’re prepping for festive gatherings or braving the winter chill, Magical Blends has your perfect serum match.

For a Festive-Ready Brightening Glow

Brightening Combo: Glow Boosting Serum + Vitamin C Brightening Serum

Glow Boosting Serum (Niacinamide-powered)
Infused with Niacinamide, this serum tackles dullness, blemishes, and uneven texture. It strengthens the skin barrier and restores that lit-from-within freshness — perfect for morning prep or pre-event radiance.

Vitamin C Brightening Serum
Your go-to for even-toned, radiant skin. This night-time essential fades pigmentation, revives dullness, and boosts collagen for a visibly youthful glow. Formulated for PM use, it works overnight to brighten and firm the skin while protecting it from photo-exposure-related damage.

Vitamin C Brightening Serum

Together, they form the ultimate glow duo — one brightens overnight, the other amplifies your natural luminosity by day.

Price: ₹1200 (For the combo) 

To Buyhttps://magicalblends.in/products/brightening-glowing-skin-combo

For Winter-Proof, Hydrated and Younger Looking Skin

Anti Ageing Combo: Skin Plumping Serum + Renewing Overnight Serum

Anti Ageing Combo: Skin Plumping Serum + Renewing Overnight Serum
  • Skin Plumping Serum
    Your instant moisture surge. This power-packed formula hydrates deeply, reduces fine lines, and enhances elasticity — giving skin that plump, youthful bounce. Its barrier-boosting actives help lock in moisture and guard against harsh, cold weather.
  • Renewing Overnight Serum (Ceramides + Squalane)
    A night-time repair hero that restores skin health while you sleep. It strengthens the barrier, supports cell renewal, and combats dryness, fatigue, and early signs of ageing — so you wake up to smoother, softer, more resilient skin.

Price: ₹1200 (For the combo) 

To Buy: https://magicalblends.in/products/ant-ageing-plumped-skin-combo

The Magical Twist: With Magical Blends’ blend-it-yourself system, skincare becomes intuitive. Simply mix 3–4 drops of your chosen serum(s) into the cream or gel, apply, and let your skin soak in the goodness — no 10-step ritual needed.

Good to Know: Dermat-tested | Vegan & Plant-based Actives | No Sulphates, Mineral Oil, Artificial Fragrance or Colour | Cruelty-Free

Continue Reading

Health & Beauty

LEAFOBERRYY Launches the Perfect Winter-Festive Duo for Nourished, Radiant Skin

Published

on

LEAFOBERRYY COMBO

With the winter chill setting in and festive glow taking over, LEAFOBERRYY — the premium Indian skincare brand that beautifully marries traditional nuskhe with modern formulation science — unveils the ideal duo for this season: the Himalayan Yoga Glow Cream and Chia Seed Fusion Shower Gel. Thoughtfully crafted to restore hydration, vitality, and radiance, this pairing is designed to make your skin look as joyful as the celebrations around you.

LEAFOBERRYY HIMALAYAN YOGA GLOW CREAM

Awaken Your Skin with Chia Seed Fusion Shower Gel

Winter often leaves the skin feeling dry and fatigued, but LEAFOBERRYY’s Chia Seed Fusion Shower Gel turns your everyday shower into a deeply hydrating ritual. At the heart of this indulgent cleanser lies Chia Seed Extract, a natural powerhouse rich in omega-3 fatty acids, antioxidants, proteins, and essential minerals. Together, these nutrients help reinforce the skin barrier, maintain moisture, and protect against free radical damage caused by cold, dry air.

LEAFOBERRYY CHIASEED FUSION SHOWER GEL

The gel’s luxurious, lightweight foam gently removes impurities without disrupting the skin’s natural oils, ensuring your skin feels clean yet nourished. It refines texture, evens tone, and keeps dullness at bay, leaving behind a soft, supple finish. What makes it truly special is its IFRA-certified, alcohol- and chemical-free fragrance, which wraps the skin in a delicate, uplifting scent that lasts all day — a sensory treat that feels like self-care in a bottle.

Perfect for everyday use, this shower gel is your first step toward hydrated, radiant skin this winter.

 luxurious, lightweight foam gently removes impurities without disrupting the skin's natural oils

Price: ₹639 for 200ml
Buy here: leafoberryyskincare.com/products/chia-seed-fusion-shower-gel

Restore and Radiate with Himalayan Yoga Glow Cream

Inspired by the oxygen-rich altitudes of TibetLEAFOBERRYY’s Himalayan Yoga Glow Cream brings the calm, balance, and vitality of a yoga session to your skin. Powered by Tibetan botanicals and Red Ginseng, this advanced oxygen-boosting formula works to revive fatigued skin, enhance circulation, and restore natural luminosity.

Red Ginseng, revered for centuries for its energizing and firming properties, helps combat early signs of aging while improving elasticity and tone. The Tibetan herbal blend supports oxygenation, ensuring skin receives optimal nourishment and stays resilient against environmental stress.

Its silky, lightweight texture absorbs instantly, leaving no residue — only smooth, radiant skin that feels alive and rejuvenated. With continued use, it minimizes dullness, restores firmness, and imparts a youthful, yoga-like glow that lasts well beyond the festive season.

Price: ₹1,599 for 50gm
Buy here: leafoberryyskincare.com/products/leafoberryy-himalayan-yoga-glow-cream

LEAFOBERRYY products are Vegan, Cruelty-Free, SLS & Paraben-Free, and IFRA & ISO Certified, reflecting the brand’s commitment to mindful, safe, and effective skincare.

Also Available On: Amazon, Smytten and coming soon on  Blinkit, Myntra, Purplle & more

Continue Reading

  •  

Facebook

LATEST

Trending