Tech
apna.co and AICTE to facilitate job and career discovery

apna.co and AICTE to facilitate job and career discovery for engineering and
The partnership empowers college graduates by connecting them with job opportunities
● The career portal offers features such as AI resume building, real-time notifications and
community engagement
National, 29 February 2024: Amidst a surge in the talent pool of young professionals, apna.co – India’s
leading jobs and professional networking platform – yesterday signed a Memorandum of Understanding
(MoU) with All India Council for Technical Education (AICTE), a visionary building tools to give access to
students as being the official partner for AiCTE, aiming to transform the job placement landscape for
college graduates of within the nation’s burgeoning workforce despite their geography.
This strategic partnership ensures that any fresher graduating from an Engineering, Diploma or
Management institute will gain access to placement services independent of their college or city. With
an extensive user base of 5 crore users and over 5 lakh employers, apna.co emerges as a fitting platform
for AICTE to collaborate with. With this strategic collaboration, apna.co intends to enable job
opportunities for Engineering and Management Graduates by connecting them with employers.
The MoU was signed in the esteemed presence of the Minister of Education and Minister of Skill
Development and Entrepreneurship in the Government of India, Mr. Dharmendra Pradhan, Secretary
Higher Education Shri K Sanjay Murthy, UGC Chairperson, Mamidala Jagadesh Kumar and NCVET
Chairperson, Dr. Nirmaljeet Kalsi and other dignitaries.
By bridging the talent gap and leveraging apna.co’s extensive network, the groundbreaking partnership
has created a pre-placement tech stack. It stands out as the go-to platform right from the start,
providing essential features like an AI-based resume builder and comprehensive assistance for students
in navigating job and career exploration with the AI-aided interview preparation facility.
Under the MoU, apna.co will offer design, development and upkeep of the AICTE Career Portal for 5
years. The platform is poised to revolutionize opportunities for graduating students, providing them
access to a wide array of both Indian and international job opportunities, including internships for
current students. Tailored for aspiring job seekers, the platform will also include an AI-based resume
builder, real-time notifications for new opportunities and community engagement through specialized
affinity-based groups on apna.co. Additionally, by Q3 of 2024, the portal will introduce AI-aided
interview preparation and salary assessment by leveraging apna.co’s broad network to provide
actionable insights and benchmark salary trends across industries.
Prof. Rajive Kumar, Member Secretary AICTE commented, “The association of AICTE with apna.co will
provide opportunities to the students particularly in the rural areas in preparing their CV, identifying the
skill gaps as per the market needs and getting employment not in the country but also across the globe.
Students will also get internship opportunities in the best of the companies. apna.co will provide all such
opportunities to the students free of cost. I appeal to the institutions to disseminate and encourage the
students to take advantage of these opportunities.”
This strategic alliance marks a significant milestone in apna.co’s mission to empower professionals and
bridge India’s talent gap. By democratizing access to career opportunities and providing tailored support
to students, apna.co and AICTE are set to reshape the future of college placement in India.
Nirmit Parikh, Founder & CEO of apna.co, commented, “In today’s dynamic job landscape, we are
committed to building the future of India by enabling its youth to excel in the national and the global
workspace. We at apna.co believe that India’s youth will not only meet but lead the charge in shaping
the future of the global workforce and plan to address the challenges faced by India’s youth in
navigating the complex job market. We are humbled to be partnering with AICTE. This initiative is
envisioned to empower fresh graduates and job seekers with the platform needed to kick-start their
careers and meet professional ambitions.”
Talking about the partnership, Karna Chokshi, Chief Business Officer of apna.co, said, “With this
groundbreaking collaboration with AICTE, we aim to not just enhance job placement opportunities but
also foster a generation of empowered professionals. With features like AI-driven tools for resume
building and interview preparation on our career portal, we are not only addressing immediate
challenges but also laying the groundwork for their sustained success in the long run. Our partnership
with AICTE will not only not only bridge the talent gap but also cultivate a workforce that will drive
innovation, productivity, and growth across industries, both nationally and internationally.”
About apna.co
Founded in 2019, apna.co is India’s largest jobs and professional networking platform dedicated to
helping India’s rising workforce unlock unique professional networking and skilling opportunities.
apna.co is on a mission to enable livelihoods for billions in India. With more than 51 million users in
600+ cities and counting and more than 500,000 recruiters across SMBs and enterprises that trust the
platform, India has a new destination to discover relevant opportunities.
Tech
Beyond Silence: A Smarter Way to Meditate

Close your eyes and imagine rain — not the kind tied to traffic and wet shoes, but the slow, steady kind that arrives when everything is quiet. Now imagine that rain responding to you, growing louder when your mind drifts and softening when you settle. That’s the experience brain-sensing headbands are designed to create. The headband rests lightly across your forehead, where small EEG sensors read your brain’s electrical activity in real time. Fast beta waves reflect a busy mind, while slower alpha and theta waves are linked to relaxation and meditation. Devices like Muse, Emotiv, and NeuroSky don’t read your thoughts — they simply follow your brain’s rhythm. “When the rain grows heavier, you know your mind has wandered. When it softens, you’ve returned.”

This is neurofeedback — giving the brain a mirror so it can learn to regulate itself. Most people think they’re calm during meditation, but their brain activity often says otherwise. These headbands close that gap using sound, often in the form of weather.
READING THE RHYTHM OF THE BRAIN
Weather sounds are chosen carefully. Rain, wind, and waves don’t repeat in predictable patterns, which makes them hard for the analytical mind to track. With nothing to control, the mind gradually let go.

There’s also a deeper reason. These are sounds humans have lived with long before cities existed. Neuroscientists suggest water-based sounds carry no threat signal, allowing the body to relax — breathing slows, muscles soften, and tension releases.
That said, sound isn’t universal. For some, rain is comforting; for others, it may carry difficult memories. That’s why apps paired with headbands allow users to personalise their soundscapes.
When neurofeedback is layered onto these sounds, the experience becomes interactive. In systems like Muse, available in India through platforms like Amazon, the audio shifts instantly based on your brain activity. The result feels simple, but for someone struggling to meditate, it can be transformative.
WHY IT WORKS SO FAST
What surprises most people is how quickly it works. Instead of guessing what calm feels like, the brain gets immediate feedback. When the sound softens, it signals success. Over time, the brain learns that pattern and begins to recreate it on its own.
“The brain doesn’t need years to learn calm. It needs clear, honest feedback.”
Sound plays a powerful role here. It doesn’t just reach the ears — it activates memory, emotion, and the body’s stress system at once. Repeated over time, certain sounds can become triggers for calm.
THE SCIENCE IS NUANCED
These devices aren’t perfect. Brainwaves don’t map neatly to emotions, and most headbands only read activity from the forehead. Still, research shows increases in alpha and theta waves during meditation, making the feedback useful, even if incomplete.
A TOOL, NOT A SHORTCUT
It’s easy to see these headbands as a crutch. But for people who struggle with meditation, they offer something simple and powerful: proof that calm is possible. And once you’ve felt it, returning becomes easier — with or without the rain.
Tech
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Where Cinema Meets Innovation

The Motorola Signature Film Festival marked the re-premiere of original short films crafted by emerging directors(Mr. Ruben Castano, VP- Design, Brand & CX Motorola, aspiring film directors Shikha Jain & Riya Kulkarni, Filmmaker Imtiaz Ali, aspiring film directors, Peekansh S Gosain & Amar Vaswani and Shivam Ranjan, Head of Marketing – APAC Motorola ), each shot entirely on the Motorola Signature smartphone. The showcase highlighted the device’s gold-standard cinematic camera capabilities, demonstrating how cutting-edge mobile technology is redefining visual storytelling. Through powerful narratives and striking visuals, the films underscored Motorola’s commitment to empowering the next generation of filmmakers by placing professional-grade filmmaking tools directly in their hands.
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