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Baby Forest Ayurveda opens new brick and mortar store in Noida

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July 2024: Baby Forest Ayurveda, a leading name in ayurvedic baby care, has launched its newest store in DLF Mall of India, Noida, Uttar Pradesh.
Founded in 2022, Baby Forest brings out the best of nature by offering products made up of all-natural ingredients. The brand wishes for every baby to enjoy the benefits of a forest, where Ayurveda was born and where natural, organic nourishing solutions reside.


Located in the heart of Noida, the new store provides an immersive experience where customers can explore a diverse range of products designed to bring the best of wholesome wellness for your baby. From gentle skin care essentials to organic clothing, each product is crafted using age-old ayurvedic formulations and thoughtfully displayed with informative details. Knowledgeable staff members are on hand to offer guidance and address queries, providing a personalised shopping experience.

Baby Forest Ayurveda opens new brick and mortar store in Noida


The store’s ambience characterised by earthy tones and textures reflects the brand’s commitment to blending luxury, sustainability, and traditional Indian wellness practices.
Holistic Baby Care on Display: The store showcases the brand’s comprehensive range of baby care products, all meticulously crafted using Ayurvedic principles and natural ingredients. From gentle washes, nourishing hair oils, hydrating face cream, ayurvedic face wash to massage oils and specially designed BPA FREE patented feeding bottle, each item is imbued with the transformative power of Ayurveda.


A Journey of Discovery: The store layout is designed to guide customers on a journey of discovery.
Informative displays highlight the benefits of each product, allowing parents to make informed choices that align with their child’s unique needs and Ayurvedic principles. Knowledgeable staff is also available to answer questions and provide expert guidance.
More Than Just Products: Baby Forest’s flagship store goes beyond simply selling products like bath ritual collection, everyday essentials, organic clothing, It also offers a captivating educational experience.


Visitors can learn about the rich history and philosophy of Ayurveda, gaining a deeper appreciation for these time-honored practices. This holistic approach sets Baby Forest apart, empowering parents to embrace the power of Ayurveda in their child’s well-being.
A Haven for Wellness: The flagship store marks Baby Forest’s commitment to providing an
exceptional customer experience. Here, luxury meets sustainability and ancient wisdom to create a have of holistic well-being for babies. The store serves as an invitation for parents to embark on a transformative journey, seamlessly integrating Ayurveda into the fabric of their baby’s care.
The founder of Baby Forest said, ‘We are thrilled to open our new store in Noida, bringing the essence of Ayurveda closer to families. Our goal is to create a sanctuary where every product embodies the purity of nature, ensuring that each baby receives the gentlest care possible.’
Their offerings are; Made with natural ingredients, Authentic Ayurvedic Formulations, Paraben and Sulphate free, Cruelty Free, Derma Safe and Handcrafted in India. Baby Forest Ayurveda invites you to discover a sanctuary of natural goodness that celebrates every baby’s journey with tenderness and care.
Address: Baby Forest, E-449, 3rd Floor, DLF Mall of India, Sector-18, Noida, Uttar Pradesh 201301
Website: https://www.babyforest.in/
Instagram: https://www.instagram.com/babyforestayurveda/?hl=en

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Health & Beauty

Important Do’s and Don’ts During Pregnancy

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Do & Don't In pregnancy

There are lots of things to do and think about when you’re pregnant. But you should also know about some don’ts to keep your pregnancy healthy.
Pregnancy is an exciting time in a woman’s life, but it can be stressful as well, especially when there are health concerns. The most important thing is to make sure that you are not having any serious problems, such as uncontrolled diabetes or high blood pressure.

1. Confirming Pregnancy

  • Take a home pregnancy test using a urine or blood sample.
  • A positive pregnancy test is the first step to begin prenatal care.

2. Schedule Regular Prenatal Visits

  • Regular prenatal visits are essential to monitor both maternal and fetal health.
  • These check-ups help detect conditions like gestational diabetes or high blood pressure early on.

3. Fetal Development in the First Trimester

  • During the first trimester (weeks 1–12), the embryo grows up to 2.5 cm in length.
  • Major body organs begin to form.
  • Fingers and toes develop, though they appear as tiny paddles.
Pregnancy Fatal
  • A combined screening test can identify chromosomal abnormalities like Trisomy 18 or Trisomy 21.

4. Fetal Development in the Second Trimester

  • By the second trimester (weeks 13–27), the fetus is about 1 foot long and weighs around 1.5 pounds.
  • Lung development becomes visible on an ultrasound.
  • The fetus may respond to sound and light.
  • The skin is protected by vernix and covered in fine hair called lanugo.
  • The fetus can move, swallow, and start to breathe through the nose and mouth.
  • Fingernails grow, and the fetus can scratch itself.

5. Development by Week 27

  • At 27 weeks, the fetus is about 1.5 feet long.
  • It can move its limbs and neck, make sucking motions, and even clasp its hands.
  • Hair growth begins, and the fetus becomes more active.

6. Nutrition and Hydration

  • A balanced diet rich in vitamins and minerals is vital during pregnancy.
  • Drink plenty of fluids to stay hydrated and support amniotic fluid levels.
  • Avoid processed and high-sugar foods that can affect fetal development.

7. Safe Exercise During Pregnancy

  • Regular exercise during pregnancy helps relieve back pain, and constipation and improves mood.
  • Consult your doctor before starting any fitness routine.

8. Emotional and Sexual Health

  • Pregnancy can change a woman’s feelings about sexual activity.
  • Open communication with your partner is important for a healthy relationship.
  • If needed, seek advice on sexual health from your doctor.

9. Special Care for Multiple Pregnancies

  • Women pregnant with twins or more should seek guidance on family planning services.
  • Extra care and monitoring may be necessary to reduce complications.


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K-Beauty Powerhouse Frudia Debuts in India, Exclusively with kindlife!

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K-Beauty Powerhouse Frudia Debuts in India, Exclusively with kindlife!

kindlife, young India’s favourite global beauty and wellness platform, is thrilled to announce the exclusive launch of Frudia, the hyped South Korean skincare brand, into the Indian market. This collaboration furthers kindlife’s commitment to bringing globally acclaimed beauty innovations to Indian consumers, further enriching the K-beauty landscape in the country.

Frudia, a name derived from ‘fruit’ and the Greek word ‘dia’ meaning ‘by’ or ‘of’, embodies the brand’s philosophy of harnessing the natural benefits of fruits to nurture the skin. With over 30 years of dedicated research, Frudia has perfected the R VITA W™ process—a low-temperature extraction method that preserves the vital nutrients of fruits, ensuring maximum efficacy in skincare formulations. 

Radhika Ghai, Founder & CEO of kindlife, expressed enthusiasm about the partnership:

“We are excited to introduce Frudia to the Indian market. Frudia is the OG fruit-based skincare brand and aligns perfectly with our philosophy of making high-quality Korean beauty brands accessible to young Indian consumers.”

Frudia offers a diverse range of products tailored to various skin concerns, each formulated with high concentrations of fruit extracts. For instance, the Blueberry Hydrating line leverages the antioxidant properties of blueberries to deliver deep hydration, while the Green Grape Pore Control line uses tannic acid from green grapes to balance moisture and minimize pores.

“Gen Zillennials want innovative, highly effective products and brands that are trending. As the ultimate destination for young consumers, we’re thrilled to revolutionize their beauty game by bringing them authentic and the freshest Korean beauty,” she adds.

Frudia Citrus Brightening Cream

Hydrate, brighten, and nourish your skin in one creamy scoop with this luxurious formula. Infused with citrus extracts, it helps fade dark spots and boost radiance, while melting effortlessly into the skin for deep hydration without a greasy feel. Packed with hardworking antioxidants, it protects and refreshes, leaving your skin glowing, smooth, and perfectly prepped as the final step in your AM or PM routine.

Price: INR 1999/-

Availability: https://www.kindlife.in/product-63914/ 

Frudia Blueberry Hydrating Honey Lip Balm

Indulge your lips with this luscious balm, packed with nourishing blueberry extract and honey. It deeply moisturizes chapped lips and protects against dryness, melting on contact to soften and replenish. With each swipe, it leaves your lips looking smooth, plump, and healthy—perfect for daily use or as an overnight repair treatment. Get sweet, juicy lips in one effortless swipe.

Price: INR 549/-

Availability: https://www.kindlife.in/product-63942/ 

Frudia Green Grape Pore Control Serum

This pore-refining serum delivers lightweight hydration without the heaviness, making it perfect for oily or congested skin. Formulated with green grape extract and tannins, it works to tighten pores, regulate excess oil, and calm redness. Its fast-absorbing texture layers beautifully under other products while helping to smooth rough skin for a clearer, more balanced complexion. Ideal for daily use, it leaves your skin looking clean, refreshed, and refined.

Price: INR 1799/-

Availability:https://www.kindlife.in/product-63918/ 

In 3 years, kindlife has rapidly grown to over 1,000 brands and a community of 2.5 million. As the Hallyu wave continues to influence beauty trends in India, the platform remains at the forefront of this movement, bridging the gap between global beauty brands and local consumers. By introducing Frudia, kindlife not only expands its curated portfolio but also reinforces its commitment to building a community that celebrates beauty, self-care, and wellness. 

About kindlife:

At kindlife, our vision is to build a world where self-care is an everyday essential. By curating the best Korean and Japanese brands, we’re bringing a fresh perspective to India’s health, beauty and wellness landscape. We’re on a mission to revolutionise the beauty experience by enabling these global brands to tap into the immense potential of India’s 700 million Gen Zillennial beauty consumers. Our passionate community of 2.5 Million is at the forefront of shopping, learning, and sharing. It’s our kind of life, after all. 

Website: kindlife.in 

IG: @kindlife

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Health & Beauty

Juice Cosmetics Celebrates Women’s Day – A Swipe of Love, A Stroke of Power

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Juice Cosmetics Celebrates Women’s Day

From the flapper girls of the 1920s to today’s bold icons, beauty has never been just about aesthetics but about confidence, self-expression, and power. This Women’s Day, Juice Cosmetics takes a step back in time with a journey of lipstick trends that defined every era. It captures iconic beauty moments—bold red lips in the roaring twenties, the glossy nudes and deep browns of the ’90s power era—because every decade had its moment, and so do you. Whether you’re about vintage glam, boho free-spiritedness, or ultra-modern sleekness, Juice has a shade that lets you own your look, your way.

It’s not just lipstick—it’s a declaration that bridges generations, with women from each era standing united, flaunting their Juice colours with the statement: Regardless of the era, beauty has always been about confidence, and Juice Cosmetics is here to celebrate YOU. At its heart lies #MadeInIndiaMadeForYou, Juice Cosmetics develops high-performance, super-safe products designed for the contemporary woman who leads, inspires, and redefines beauty on her own terms.

So, this Women’s Day, let us celebrate. No rules, no boundaries—just you, your strength, and a lipstick that can talk your language.

Follow the movement on Instagram, because beauty isn’t just about trends—it’s about owning your moment, then and now.

Instagram: Juice Cosmetics

Website: Juice Cosmetics

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