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The Archibald armchair gets a stylish upgrade with a new denim upholstery, available exclusively on the Poltrona Frau online store. Introducing the Archibald Denim Edition.

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Poltrona Frau Unveils the New Archibald Denim Edition Armchair

Urbane, cool & timeless:

Archibald does denim.

Fashion and design pair up for the Archibald armchair thanks to a brand-new denim upholstery available exclusively on the Poltrona Frau online store. Meet the new Archibald Denim Edition.

The fields of fashion and design are closely related in terms of creativity, experimentation and style. Very often they overlap and interplay, as in this case where the enduring appeal of denim has inspired a new covering for Archibald – the Poltrona Frau armchair designed by Jean-Marie Massaud, widely considered as a classic in its own right. Urbane meets comfort to create a cool nonchalant vibe which, just like jeans, can be flaunted on any occasion: as a tad of self-indulgence or to impress your guests.

Poltrona Frau Unveils the New Archibald Denim Edition Armchair

The new Archibald Denim Edition armchair will be available exclusively for online purchase from the 26th of September.

Since its humble beginnings 150 years ago, denim fabric has risen to become a beloved wardrobe staple. The so-named ‘Genoa fabric’ arrived in the USA from Italy, to be crafted into jeans by the tailor Jacob Davis, and then patented by Levi Strauss in 1873. Still today, jeans are one of the most enduring symbols of the American myth. Yves Saint Laurent once confessed “l wish I had invented blue jeans. They have expression, modesty, sex appeal, simplicity, all I hope for in my clothes.”

Fashion and design pair up for the Archibald armchair

Whilst always rightly claiming to be a stylish fundamental, denim is currently top-trending again, and was featured on all the latest catwalk shows, from ready-to-wear to haute couture, and in even the accessories collections. Poltrona Frau harnesses and reinterprets this trend in the furniture sector, applying the play of the iconic slubbed texture and the contrasting top-stitching to one of its elegant and, in turn, timeless, armchairs.

The folds and generous proportions of Archibald, a modern-day classic, are beautifully dressed with this new denim jacquard fabric in organic cotton where the signature diagonal twill undergoes a special wash to make it even more resilient and suitable for upholstery. This aptly named Ever-Denim fabric, in a deep upscale indigo, has a slub warp that gives it a distinctive visual and tactile three-dimensional appearance, with the lived-in feel of beloved stone-washed jeans. The organic cotton is GOT S certified (Global Organic Textile Standard) and is dry cleanable.

The double rows of top-stitching on the padded contours, and a new ‘antique bronze’ finish for the chair base, inspired by the rivets and metal hardware typical of jeans, all add authenticity. The Archibald armchair is also embellished with a camel-coloured Cuoio Saddle leather label, heat embossed with the ‘Archibald Denim Edition. Unique, like you’ logo attached to the rear. Unique, just like all the superbly exclusive pieces that are handmade by Poltrona Frau artisans.

With exclusivity firmly in mind, the Archibald Denim Edition will be offered solely online through the www.poltronafrau.com website with availability in Italy, Spain, Portugal, France, Switzerland, Austria, Germany, Belgium, Holland, Luxembourg, Denmark, Sweden, Norway and Finland.

NOTES TO THE EDITORS

POLTRONA FRAU

Poltrona Frau has been a leader in the world of Made in Italy furnishings since 1912. As a brand with three business units, Poltrona Frau’s Residential Living division values artistic aptitude and meticulous construction, using only the highest-quality raw materials, like Pelle Frau leather, making it the ideal go-to for high-end furniture for indoor, outdoor, office, and Beautilities (accessories and complements). The search for style has led Poltrona Frau to create classic pieces that express a unique elegance that is as universal as it is intimate and personal, from Chester and Vanity Fair, designed by company founder Renzo Frau, to Dezza by Gio Ponti and Titano, a project by Pierluigi Cerri that won the brand its first Compasso d ‘Oro industrial design award.

Not forgetting the brand’s more recent successes, including the collections expertly designed by Faye Toogood, Jean-Marie Massaud, Ludovica Serafini + Roberto Palomba, Roberto Lazzeroni, GamFratesi and Neri&Hu.

Poltrona Frau also fosters an exquisite blend of tradition and innovation through two additional business units. Firstly, there is Interiors in Motion, which specializes in the furnishing of exclusive interiors for cars, luxury yachts, rail and air transport. This business unit proudly collaborates with some of the most renowned luxury brands, including Ferrari, Porsche and McLaren in the automotive sector, and Ferretti Yachts, Pershing and Riva in the marine and yacht sector, to name but a few.

Secondly, there is the Custom Interiors business unit, which focuses on creating purpose-designed seating for auditoriums, theatres, airports, public spaces, office and store showrooms, hotels and yachts, working very closely with the very best names in the fields of architecture and international design. It has partnered with the likes of Renzo Piano, Foster + Partners, Frank 0. Gehry, Jean Nouvel, Zaha Hadid Studio and David Chipperfield to produce some of its most iconic design projects.

The beating heart of the operation has always been the production site in Tolentino, located in the Marche region of Italy, an expert factory with roots in the local area. The Tolentino site is at the forefront in the area of environmental sustainability certifications, as well as in regard to the health and safety of its employees.

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Lifestyle

Palmonas Joins Hands with Archies for Limited-Edition Women’s Day Initiative Across 56 stores

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Archies and Palmonas

Exclusive greeting card collaboration to be available across Palmonas stores nationwide on 7th

& 8th March

Palmonas Joins Hands with Archies for Limited-Edition Women’s Day Initiative Across 56 stores

New Delhi, 6th March 2026: Palmonas has partnered with leading gifting brand Archies to
launch a limited-edition Women’s Day initiative across 56 Palmonas stores nationwide. The
collaboration will go live on 7th and 8th March 2026, marking Women’s Day with a unique blend
of jewellery and heartfelt expression.
As part of the partnership, exclusive Women’s Day greeting cards, created specially for this
initiative, will be made available to customers across Palmonas stores pan-India. The
collaboration aims to enhance the in-store experience during one of the most significant retail
occasions of the year by combining meaningful messaging with curated gifting.
Commenting on the association, a spokesperson from Palmonas said, “This Women’s
Day, we wanted to celebrate the women who have made Palmonas a part of their lifestyle and
have supported the brand since the very beginning. For us, our customers truly are the queens,
and we wanted them to feel appreciated in a thoughtful way. Collaborating with Archies felt very
authentic — it’s a legacy brand that has always helped people express emotions through
meaningful gestures. Through this association, we wanted to tell our clients that while Women’s
Day is a beautiful occasion, our appreciation for them extends far beyond just one day.”
Speaking on the partnership, Varun Moolchandani and Hanisha Gandhi, Executive
Directors, Archies, said, “Women’s Day remains one of the most important occasions for us as
a brand built on expression. Through this collaboration with Palmonas, we are extending our
legacy of meaningful gifting into a dynamic retail environment. Together, we aim to offer
customers a more elevated and complete celebration experience across 56 stores nationwide.”
The initiative underscores a strategic collaboration between two consumer-focused brands,
leveraging retail presence and occasion-led engagement to create stronger customer connect
during Women’s Day 2026.
About Palmonas
Palmonas is India’s first demi-fine jewellery brand, redefining how the country experiences
luxury. Built on the principles of accessibility, artistic expression, and affordability, the brand
bridges the gap between fast-fashion imitation jewellery and expensive fine jewellery.
Founded by Pallavi Mohadikar and Dr. Amol Patwari, and later joined by actor and entrepreneur
Shraddha Kapoor, Palmonas was created with a strong consumer-first approach. In 2022,
founder Pallavi Mohadikar identified a clear gap in the market: traditional fine jewellery was
often heavy, expensive, and reserved for special occasions, while imitation jewellery lacked

durability, quality, and aspirational value. Palmonas emerged to fill this space by pioneering the
demi-fine jewellery category in India — offering premium quality pieces designed for everyday
wear.
At its core, Palmonas is driven by a simple mission: to create jewellery that women choose for
themselves, not just for weddings, festivals, or gifting occasions. Each piece is thoughtfully
crafted using high-quality gold plating and designed to be waterproof, skin-safe, and anti-
tarnish, making it both durable and accessible.
In just four years, Palmonas has grown into a network of 56+ stores across India, earning the
trust of thousands of customers and investors through its design-led approach, commitment to
quality, and innovation-driven growth.
About Archies
Archies Limited operates a chain of stores that sell greeting cards and gifts for the past 45
years. The company retails photo albums, baby books, jewellery and accessories, gift hampers,
perfumes, stuffed toys, and other gifts. Archies has grown with the spread of modern culture,
increasing urbanization, and improving standards of living. Adorability and sentiment drive its
brand appeal across all age groups and demographics. The company has established
exemplary mastery over its large network of distributors, retailers, and franchisees, with a
conscious focus on targeting malls and other prime retail spaces for store openings. Network of
1000+ sales points including company owned stores, retailers, franchise and distributors.
Website Link: https://archiesonline.com/

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Lifestyle

Archies Unveils ‘Archies Express’ Store Format, Targets 20 New Openings in FY26

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archies express store

To Redefine Youth-Centric Offline Retail

New Delhi, 3rd March 2026: Archies, a legacy brand in the social expression industry, has announced the launch of Archies Express, a new-age retail format designed to connect with today’s fast-evolving, style-conscious consumers. As part of this strategic expansion, the brand plans to open 20 Archies Express stores across India in the current financial year, marking a significant step in its retail transformation journey.
For decades, Archies has been synonymous with emotions, memories, and thoughtful expressions. With Archies Express, the brand is reimagining its legacy for a younger audience while staying rooted in its core philosophy of connection and self-expression. The new format places a stronger focus on lifestyle accessories, trendy collectables, stationery, and everyday expression-led products, reflecting changing consumer preferences that lean towards personalization, immediacy, and design-led purchases.
Commenting on the launch, Varun Moolchandani and Hanisha Gandhi, Executive Directors, Archies, said, “Archies Express is our way of evolving with the times while remaining true to the emotional DNA of the brand. Today’s consumers, especially millennials and Gen Z, seek products that blend style, function, and personal expression. With this format, we are creating a retail experience that is faster, more accessible, and deeply relevant, while still
carrying forward the warmth and nostalgia that Archies is known for.”
The first Archies Express store is set to open at Unity One Elegante Mall, Netaji Subhash Place, a location chosen for its vibrant mix of young professionals, sRe.tudents, and families. The mall’s high footfall and lifestyle-driven
The ecosystem make it an ideal launchpad for introducing the youthful and dynamic identity of Archies Express. Distinct from traditional Archies outlets, the Archies Express store features a modern, minimalist, and vibrant design language. The curated product mix focuses on fast-moving, high-appeal categories such as contemporary
gifting essentials, lifestyle accessories, stationery, soft toys, chocolates, fragrances, and seasonal collections. The format is designed to encourage discovery and impulse buying, while offering an engaging, feel-good in-store experience.
In an era increasingly dominated by e-commerce, Archies Express reinforces the brand’s belief in the enduring power of offline retail. By creating compact, experience-led stores, the brand aims to revive the joy of browsing,
discovery, and emotional connection that has always defined the Archies experience—now tailored for a faster, more dynamic retail environment.
Looking ahead, Archies’ expansion strategy will focus on a balanced mix of metros and high-potential Tier 2 cities, with a strong emphasis on mall-based formats in high-footfall locations. Archies Express is designed to complement the brand’s existing stores, strengthening its overall retail presence rather than replacing the traditional format.
The new retail identity follows a cost-efficient, scalable model with lower capex per store, enabling faster rollouts and quicker breakeven. This approach aligns with Archies’ long-term growth strategy, focused on optimized operations, efficient inventory planning, and strong unit-level economics.

As Archies continues to bridge generations, Archies Express stands as a testament to the brand’s ability to evolve with changing times, bringing together nostalgia and modern retail sensibilities, and connecting those who grew
up with Archies and those discovering it anew.
About Archies
Archies Limited operates a chain of stores that sell greeting cards and gifts for the past 45 years. The company retails photo albums, baby books, jewellery and accessories, gift hampers, perfumes, stuffed toys, and other gifts.
Archies has grown with the spread of modern culture, increasing urbanization, and improving standards of living. Adorability and sentiment drive its brand appeal across all age groups and demographics. The company has established exemplary mastery over its large network of distributors, retailers, and franchisees, with a conscious focus on targeting malls and other prime retail spaces for store openings. Network of 1000+ sales points including company owned stores, retailers, franchise and distributors.
Website Link: https://archiesonline.com/

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Dining

Hafele Elevates Kitchen Design with the Premium Aesthetics of Cronus Digi-Step Hobs

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Hafele Elevates Kitchen Design with the Premium Aesthetics of Cronus Digi-Step Hobs

Hafele Elevates Kitchen Design with the Premium Aesthetics of Cronus Digi-Step Hobs. As kitchens evolve into refined lifestyle spaces, design has become just as important as performance. Today’s homeowners seek appliances that complement contemporary interiorswhile reflecting a sense of sophistication and modern living.

Recognising this shift, Hafele brings together thoughtful design and cutting-edge detailing in its Cronus Digi-Step Hobs, redefining the visual language of modern kitchens. 

Hafele Elevates Kitchen Design with the Premium Aesthetics of Cronus Digi-Step Hobs

Designed to make a subtle yet striking statement, the bevelled glass edges of Hafele’s Cronus Digi-Step Hobs lend a distinctly premium and minimalist aesthetic, seamlessly blending into a variety of kitchen styles. The sleek glass surface not only enhances visual appeal but also adds to ease of maintenance, ensuring the hob retains its elegance over time. Further elevating the design experience is the 7-segment digital display paired with intuitive touch control buttons, introducing a new dimension of contemporary sophistication. These refined elements enhance both form and function, offering effortless control while reinforcing the hob’s modern, tech-forward character. With its clean lines, premium finishes, and  intelligent design cues, Hafele’s Cronus Digi-Step Hobs stand as a perfect harmony of aesthetics and innovation, crafted for kitchens that value style as much as performance.

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