St.Botanica unveils sensory journey with launch of fragrance

St.Botanica unveils sensory journey with launch of new fragrance line, sourced from ‘World’s Finest
Ingredients’, foraying into fast growing fragrance category. Crafted meticulously from the world’s
finest ingredients, this collection is complemented by the captivating campaign ‘Indulge Your Travel
Spirit’.

Featuring four distinct fragrances, each encapsulating a unique essence of the globe, St.Botanica invites
fragrance enthusiasts on an unforgettable sensory journey:

From the enchanting landscapes of Southern Africa comes The African Spice
perfume, tantalizing the senses with its spicy allure. Geranium takes the center stage
as the primary fragrance ingredient, accompanied by the vibrant notes of Bergamot
and Musk. Priced at Rs. 999, this 100ml Eau De Parfum promises an unforgettable
olfactory experience.

The Arabian Oud fragrance pays homage to the rich olfactory traditions of
the Middle East. Featuring Cedarwood as the primary fragrance ingredient, with
hints of Black Pepper and Labdanum, this 100ml Eau De Parfum is priced at
Rs. 999.

The Amalfi Citrus perfume transports you to the sun-drenched shores of the Mediterranean. Infused
with the refreshing scent of Amalfi Lemon as the primary fragrance ingredient, accompanied by

Patchouli and White Honey, this 100ml Eau De Parfum is priced at Rs. 999.

The Carolina Amber fragrance, drawing inspiration from North America, features
the warm and inviting aroma of amber. Enriched with primary fragrance ingredient
Virginia Cedar, complemented by secondary notes of Gardenia and African Orange
Flower, this 100ml Eau De Parfum is priced at Rs. 999.

In addition to the individual fragrances, St.Botanica is also offering a Gift Set, containing minis of each
of the four fragrances priced at Rs. 799/-. 
For more information, please visit www.stbotanica.com
About St.Botanica: 
Founded in 2015, St.Botanica is a premium brand known for its quality-driven approach in
developing products crafted with curated blends of international and exotic ingredients, while
maintaining a toxin-free formula. The brand’s formulations are carefully crafted using the world’s
finest ingredients, backed by extensive research conducted by a team of cosmetic scientists, resulting in
exceptional products that deliver outstanding results. The brand takes pride in offering products that
are free from harmful chemicals and undergo dermatological testing. St.Botanica is also a proud
member of the PETA’s Beauty Without Bunnies Program, ensuring that its manufacturing process
remains cruelty-free.
In October 2021, St.Botanica was acquired by South Asia’s largest beauty and personal care
conglomerate, the Good Glamm Group built on a unique content-creator-commerce-community
flywheel. This acquisition has further solidified St.Botanica’s position in the industry, providing new
opportunities for growth and innovation. In December 2021, the brand welcomed leading actor
Kareena Kapoor Khan as its brand ambassador in the hair category. In April 2022, St.Botanica
launched its first-ever national television campaign, establishing a stronger presence in the market and
reaching a wider audience with its product offerings.
St.Botanica remains steadfast in its commitment to quality, research-driven formulations, and ethical
practices as it continues to create exceptional beauty and personal care experiences for its valued

customers. St.Botanica has made a positive impact on people’s lives across the globe, with its products
reaching customers in the USA, Australia, Singapore, India, and the UK.