Samar Lifestyle Pvt Ltd expands its portfolio in India and forays into luxury retail with the launch of the iconic Italian luxury fashion brand, LOVE MOSCHINO. The company unveiled the flagship store of Love Moschino, that will showcase handbags, accessories, shoes for women. The brand enters the fashion scene in Mumbai, 1st June 2018 onwards with its quirky & edgy merchandise. Flaunting quirk at its best, Love Moschino easily helps label Mumbai as the fashion capital of India by launching its first ever boutique here.
Located at Mumbai’s premier luxury shopping destination, Palladium, the brand is all set to romance its patrons and win over their hearts with its quintessential eccentricity. Offering a wide range of merchandise for women, Love Moschino’s den in India spans over a space of 1060 sq ft.of retail space.
This newest fashion stop boasts a whole bunch of playful accessories- from bags & wallets to clutches & fanny bags as well as key chains amongst others. The store will retail Love Moschino’s Autumn Winter 2018 collection along with some of its bestselling products like quilted bags and back packs with iconic Love Moschino prints. And footwear will be introduced very soon!
Present at the launch preview, Mr. Mouli Venkataraman, COO, Samar Lifestyle – Love Moschino said, “We are proud to present Love Moschino at its first ever exclusive store in India. Strategically placed at Palladium Mumbai, it represents the best of fashion from the international market. This Italian luxury label has already set major fashion standards globally and is now all set to woo & garner the same loyalty in India. We are ready for our Indian discerning customers 1st June onwards.”
Store address: F5B Level 1, Palladium, Senapati Bapat Marg, Lower Parel, Mumbai
Timings: 11 am to 10 pm (all 7 days)
About Love Moschino:
First shown in 1987 with the label “Moschino Jeans”, Love Moschino line reflects the stylistic philosophy and the iconic motifs that have always characterized the Maison.
The Fall/Winter 2008-2009 pre-collections for women and men have marked the future evolution of the brand, whose name has changed into Love Moschino. The transformation of the name underlines that the total look is now not only focused on the denim theme, but also on other different clothes and accessory categories.
The word LOVE and its values – empathy, sharing and emotions – together with the strong desire to communicate ironic and positive messages, inspired the new name of the label. The line reflects the trend to have a casual style, a contemporary cool attitude, which is an expression of the passion for fashion as an original and creative dimension, exemplified by bright colors and appealing pop and cartoon graphics.
Different lines of accessories complete the Love Moschino ready-to-wear collections. Bags, shoes, charms, eyewear, watches and small leather goods have become must-have items and details of style in the wardrobe of both men and women.
In March 2014, the label debuted in the retail area with the opening of its first flagship store in Milan, at Corso Venezia. The opening represents an accomplishment and a starting point and it also expresses a particular meaning with the introduction of the new symbol that combines and superimposes the M monogram of Moschino with the heart shape, an ever-present iconographic motif of the brand.
About Samar Lifestyle:
Samar Lifestyle is a fast-growing player in the lifestyle space offering high quality footwear and l accessories with plans of expanding into other lifestyle segments. Samar Lifestyle reaches out to every demographic with its stable of brands: Ruosh, Florsheim and Attilio through 30+ EBOs and 250 POS as well leading online fashion retailers. Samar Lifestyle Pvt. Ltd is part of the $200 million Sara Group, which also has a national and international presence in food service with brands like Barbeque Nation, Onesta and Johnny Rockets. The group also has a strong presence in B2B business in the leather, sole and footwear business, being supplier of choice to top global brands.