El Gaucho:contemporary “equestrian style” lines by La Martina

The gaucho in the history and literature of South America is the cowboy of the pampas. Traditionally a free man who lived on the edge of society, from whom La Martina draws inspiration for these lines, reinterpreting the style with a contemporary touch.

Resistant and comfortable fabrics and leather were essential for gauchos to endure the hard work, and this need is reflected in the materials used for the collection.

Fabrics made from natural fibres, which are worked by hand and treated to create an intentionally vintage, worn look.

In the prints the allusions to the rustic world of the Argentine plains is given by the Guarda Pampamotif, a geometric decoration of ancient Indian origin, where colours and graphic shapes communicated affiliation and rank, which is found both in the clothing items and accessories.  

A look with an overall shabby chic flair available in two versions for men and women, where the fits are modern and the lines purposefully soft, where earthy colours like camel and brown are paired with bright shades of orange and red.

For the women’s line is no less sporty, with a touch of boho chic for a young female who loves to mix different materials and volumes, from suède to denim, from slim to boyfriend fit.



About the author



Neha Tyagi - Publisher at Glamour Mantra Magazine

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